Rascasse Audience Intelligence

Matt Rife Audience in Germany

A data profile of the people who buy, follow and care about Matt Rife in Germany — modelled from more than twelve digital signal sources. Matt Rife has an estimated audience of 257,137 people in Germany.

The average Matt Rife fan in Germany is 35.8 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Keith Haring, Nikki Glaser, Emmy Rossum, with strongest over-indexing on Keith Haring (284.01× the country average).

Demographically, the Matt Rife audience skews more male with an average age of 35.8, and over-indexes on personality traits such as Early Adopter Mentality, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Matt Rife fan in Germany is more male, around 35.8 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Keith Haring.

Category: Music & Radio · Type: Person · Subtype: Comedy

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Matt Rife profile in Germany.

Audience size
257K
in Germany
Gender
41.5%
58.5% male
Age
35.8
average years
Country rank
#19292
Person in Germany
Fig. 01

Search interest · 12-month trend

+9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Matt Rife fans

41.5% are female, 58.5% are male, average age 35.8.

Fig. 02

Gender split

41.5%
Female
58.5%
Male
Demographic split for Matt Rife audience in Germany
MetricValue
Female41.5%
Male58.5%
Average age35.8
Estimated audience size257,137
Fig. 03

Age distribution

Ø 35.8
average years
Age distribution of the Matt Rife audience in Germany
Age bracketShare%
16-1929%
20-2919%
30-3920%
40-4920%
50+12%
Fig. 04

Worldwide distribution

2.3%

of the worldwide Matt Rife audience comes from Germany.

Worldwide audience distribution share by country for Matt Rife
CountryShare
United States61.0%
United Kingdom8.0%
Canada7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Matt Rife audience in Germany is strongest.

Fig. 05

Top regions by affinity

Matt Rife fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~20K1.37×
02Rheinland-Pfalz~20K1.26×
03Hamburg~7K1.26×
04Bayern~40K1.11×
05Nordrhein-Westfalen~60K1.09×
06Baden-Württemberg~40K1.05×
07Hessen~20K1.03×
08Bremen~2K1.00×
09Niedersachsen~20K0.98×
10Schleswig-Holstein~8K0.94×
11Saarland~3K0.91×
12Brandenburg~7K0.90×
13Sachsen-Anhalt~6K0.90×
14Sachsen~10K0.87×
15Mecklenburg-Vorpommern~4K0.80×
16Thüringen~5K0.78×
Fig. 06

Affinity by region

Affinity by region — Matt Rife, Germany
0.78×1.00×1.37×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Matt Rife audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Matt Rife audience
#·InterestCategoryAffinity×
01Nikki GlaserMovies & TV372.21×
02Keith HaringArts & Culture284.01×
03Chris D'EliaMovies & TV207.28×
04Ralphie MayMovies & TV192.36×
05VaporwaveMusic & Radio179.22×
06Bob SagetMovies & TV165.36×
07MaxisGames144.36×
08Dani AlvesSports112.51×
09Emmy RossumMovies & TV103.81×
10Bert KreischerMovies & TV95.27×
11Jodie FosterMovies & TV94.17×
12Paolo NutiniMusic & Radio84.20×
13Waylon JenningsMusic & Radio77.83×
14Jenna FischerMovies & TV59.19×
15Julia Louis-DreyfusMovies & TV56.95×
16Chelsea HandlerMovies & TV54.50×
17Robin WilliamsMovies & TV41.84×
18Zach GalifianakisMovies & TV41.81×
19Jimmy KimmelMovies & TV31.68×
20Gillian AndersonMovies & TV26.01×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Matt Rife audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Matt Rife audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.73×
SpiritualityBALANCE1.63×
IndividualismJOY1.60×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Matt Rife audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.51×
CreativityOPEN0.75×
DIY MentalityTHRILL0.75×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Matt Rife have in Germany?

Matt Rife has an estimated audience of 257,137 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Matt Rife fans?

41.5% of Matt Rife fans are female, 58.5% are male, with an average age of 35.8 years.

03

Which brands do Matt Rife fans like most?

Matt Rife fans show strongest brand affinity for Keith Haring (284.01×), Nikki Glaser (372.21×), and Emmy Rossum (103.81×) over the country average.

04

Where do Matt Rife fans live in Germany?

Matt Rife fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~40K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Matt Rife fans also like?

Beyond Matt Rife itself, the audience over-indexes on Nikki Glaser (372.21×), Emmy Rossum (103.81×), Jodie Foster (94.17×), and Vaporwave (179.22×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Matt Rife. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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