Megyn Kelly Audience in Germany
A data profile of the people who buy, follow and care about Megyn Kelly in Germany — modelled from more than twelve digital signal sources. Megyn Kelly has an estimated audience of 260,348 people in Germany.
The average Megyn Kelly fan in Germany is 49.7 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Zurich Insurance Group, Melissa Naschenweng, Idris Elba, with strongest over-indexing on Zurich Insurance Group (7.71× the country average).
Demographically, the Megyn Kelly audience skews more female with an average age of 49.7, and over-indexes on personality traits such as Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 5 brand affinities and 16 regions tracked by Rascasse.
The typical Megyn Kelly fan in Germany is more female, around 49.7 years old, with strong Family Orientation tendencies and a notable affinity for Zurich Insurance Group.
At a glance
The key figures that characterise the Megyn Kelly profile in Germany.
Search interest · 12-month trend
Demographics of Megyn Kelly fans
58.4% are female, 41.6% are male, average age 49.7.
Gender split
| Metric | Value |
|---|---|
| Female | 58.4% |
| Male | 41.6% |
| Average age | 49.7 |
| Estimated audience size | 260,348 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 4% | |
| 20-29 | 7% | |
| 30-39 | 14% | |
| 40-49 | 27% | |
| 50+ | 48% |
Worldwide distribution
of the worldwide Megyn Kelly audience comes from Germany.
| Country | Share |
|---|---|
| United States | 61.2% |
| Canada | 7.9% |
| Australia | 4.4% |
Geography
Where the Megyn Kelly audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~20K | 1.80× | |
| 02 | Schleswig-Holstein | ~10K | 1.54× | |
| 03 | Hessen | ~20K | 1.34× | |
| 04 | Hamburg | ~6K | 1.24× | |
| 05 | Bayern | ~40K | 1.20× | |
| 06 | Baden-Württemberg | ~30K | 1.07× | |
| 07 | Bremen | ~2K | 1.03× | |
| 08 | Rheinland-Pfalz | ~10K | 1.02× | |
| 09 | Nordrhein-Westfalen | ~50K | 0.97× | |
| 10 | Brandenburg | ~6K | 0.86× | |
| 11 | Niedersachsen | ~20K | 0.85× | |
| 12 | Saarland | ~2K | 0.79× | |
| 13 | Sachsen | ~8K | 0.74× | |
| 14 | Thüringen | ~4K | 0.71× | |
| 15 | Mecklenburg-Vorpommern | ~3K | 0.70× | |
| 16 | Sachsen-Anhalt | ~4K | 0.69× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Megyn Kelly audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Zurich Insurance Group | Business & Career | 7.71× | ||
| 02 | Idris Elba | Movies & TV | 2.00× | ||
| 03 | Melissa Naschenweng | Music & Radio | 1.73× | ||
| 04 | Panic! at the Disco | Music & Radio | 1.59× | ||
| 05 | 24 (TV series) | Movies & TV | 1.52× |
Personality of the Megyn Kelly audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 1.03× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 1.03× |
Frequently asked questions
How many fans does Megyn Kelly have in Germany?
Megyn Kelly has an estimated audience of 260,348 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Megyn Kelly fans?
58.4% of Megyn Kelly fans are female, 41.6% are male, with an average age of 49.7 years.
Which brands do Megyn Kelly fans like most?
Megyn Kelly fans show strongest brand affinity for Zurich Insurance Group (7.71×), Melissa Naschenweng (1.73×), and Idris Elba (2×) over the country average.
Where do Megyn Kelly fans live in Germany?
Megyn Kelly fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~50K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.
What other brands do Megyn Kelly fans also like?
Beyond Megyn Kelly itself, the audience over-indexes on Melissa Naschenweng (1.73×), Idris Elba (2×), 24 (TV series) (1.52×), and Panic! at the Disco (1.59×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
More Journalist audiences in Germany
- Charlotte Casiraghi (2,868,541)
- Caren Miosga (1,525,086)
- Benjamin von Stuckrad-Barre (1,230,413)
- Ildikó von Kürthy (1,016,171)
- Willy Brandt (926,327)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Megyn Kelly. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.