Megyn Kelly Audience in Germany
Megyn Kelly has an estimated audience of 229,424 people in Germany. 58.4% are female, 41.6% are male, average age 49.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Zurich Insurance Group, RTL Television, Melissa Naschenweng, Saw (franchise), Idris Elba.
The average Megyn Kelly fan in Germany is 49.7 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Zurich Insurance Group, RTL Television, Melissa Naschenweng, with strongest over-indexing on Zurich Insurance Group (10.28× the country average). Demographically, the Megyn Kelly audience skews more female with an average age of 49.7, and over-indexes on personality traits such as Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 6 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Journalist
Demographics of Megyn Kelly fans
| Metric | Value |
|---|---|
| Female | 58.4% |
| Male | 41.6% |
| Average age | 49.7 |
| Estimated audience size | 229,424 |
Audience persona
The typical Megyn Kelly fan in Germany is more female, around 49.7 years old, with strong Family Orientation tendencies and a notable affinity for Zurich Insurance Group.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 47,031 | 0.94× |
| Bayern | 44,962 | 1.22× |
| Baden-Württemberg | 34,944 | 1.12× |
| Hessen | 24,315 | 1.39× |
| Berlin | 19,020 | 1.85× |
| Niedersachsen | 18,931 | 0.85× |
| Schleswig-Holstein | 14,150 | 1.72× |
| Rheinland-Pfalz | 11,784 | 1.03× |
| Sachsen | 7,858 | 0.7× |
| Hamburg | 6,516 | 1.26× |
| Brandenburg | 6,015 | 0.85× |
| Thüringen | 3,461 | 0.59× |
| Sachsen-Anhalt | 3,397 | 0.57× |
| Mecklenburg-Vorpommern | 2,500 | 0.57× |
| Bremen | 1,963 | 1× |
| Saarland | 1,000 | 0.36× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Zurich Insurance Group | 10.28× | Business & Career |
| RTL Television | 1.74× | Movies & TV |
| Melissa Naschenweng | 2.07× | Music & Radio |
| Saw (franchise) | 1.74× | Movies & TV |
| Idris Elba | 1.76× | Movies & TV |
| Panic! at the Disco | 1.63× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 0.91 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 61.9% |
| Canada | 7.9% |
| Australia | 4.4% |
See Megyn Kelly audiences in other countries
More Journalist audiences in Germany
- Caren Miosga (1,553,509)
- Anne Will (1,020,951)
- Ildikó von Kürthy (979,570)
- Willy Brandt (934,403)
- Anabel Schunke (840,016)
Frequently asked questions
How many fans does Megyn Kelly have in Germany?
Megyn Kelly has an estimated audience of 229,424 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Megyn Kelly fans?
58.4% of Megyn Kelly fans are female, 41.6% are male, with an average age of 49.7 years.
Which brands do Megyn Kelly fans like most?
Megyn Kelly fans show strongest brand affinity for Zurich Insurance Group (10.28×), RTL Television (1.74×), and Melissa Naschenweng (2.07×) over the country average.
Where do Megyn Kelly fans live in Germany?
Megyn Kelly fans in Germany are most concentrated in Nordrhein-Westfalen (reach 47,031), Bayern (reach 44,962), and Baden-Württemberg (reach 34,944). These three regions account for the largest share of the active audience.
What other brands do Megyn Kelly fans also like?
Beyond Megyn Kelly itself, the audience over-indexes on RTL Television (1.74×), Melissa Naschenweng (2.07×), Saw (franchise) (1.74×), and Idris Elba (1.76×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Megyn Kelly. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.