Oliver Berben Audience in Germany
Oliver Berben has an estimated audience of 849,158 people in Germany. 60.7% are female, 39.3% are male, average age 46.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Thomas Gottschalk, Scooby-Doo, Roland Kaiser, Me Before You, Beetlejuice.
The average Oliver Berben fan in Germany is 46.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Thomas Gottschalk, Scooby-Doo, Roland Kaiser, with strongest over-indexing on Thomas Gottschalk (23.26× the country average). Demographically, the Oliver Berben audience skews more female with an average age of 46.1, and over-indexes on personality traits such as Healthy Lifestyle, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Director
Demographics of Oliver Berben fans
| Metric | Value |
|---|---|
| Female | 60.7% |
| Male | 39.3% |
| Average age | 46.1 |
| Estimated audience size | 849,158 |
Audience persona
The typical Oliver Berben fan in Germany is more female, around 46.1 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Thomas Gottschalk.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 198,378 | 1.07× |
| Bayern | 134,144 | 0.98× |
| Baden-Württemberg | 93,968 | 0.81× |
| Niedersachsen | 85,998 | 1.04× |
| Hessen | 54,908 | 0.85× |
| Rheinland-Pfalz | 40,404 | 0.95× |
| Sachsen | 39,326 | 0.94× |
| Berlin | 39,083 | 1.03× |
| Brandenburg | 33,011 | 1.25× |
| Schleswig-Holstein | 31,573 | 1.04× |
| Sachsen-Anhalt | 24,068 | 1.09× |
| Thüringen | 22,396 | 1.04× |
| Mecklenburg-Vorpommern | 17,914 | 1.1× |
| Hamburg | 17,754 | 0.93× |
| Saarland | 9,247 | 0.89× |
| Bremen | 7,183 | 0.99× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Thomas Gottschalk | 23.26× | Movies & TV |
| Scooby-Doo | 10.43× | Movies & TV |
| Roland Kaiser | 5.97× | Music & Radio |
| Me Before You | 17.18× | Movies & TV |
| Beetlejuice | 6.58× | Movies & TV |
| German television comedy | 7.17× | Movies & TV |
| Satire | 5.09× | Literature |
| Jamie Lee Curtis | 7.21× | Movies & TV |
| Andy Borg | 4.96× | Music & Radio |
| RTL Television | 3.16× | Movies & TV |
| Karoline Herfurth | 7.12× | Movies & TV |
| Florian Silbereisen | 3.35× | Music & Radio |
| Wetter.com | 2.27× | Home & Garden |
| Mary Roos | 6.87× | Music & Radio |
| Jan Josef Liefers | 5.79× | Movies & TV |
| Kelly Osbourne | 5.94× | Music & Radio |
| Pets | 1.54× | Pets & Animals |
| Tagesschau | 1.62× | Movies & TV |
| Florian David Fitz | 7.82× | Movies & TV |
| Matthias Reim | 4.91× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Healthy Lifestyle | BALANCE | 1.18 |
| Community Orientation | OPEN | 1.18 |
| Pet Ownership | JOY | 1.18 |
| Sports Activity | POWER | 1.04 |
| Tradition | CONSERVATISM | 1.04 |
| LGBTQ+ Identity | OPEN | 1.03 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 91.1% |
| Austria | 4.0% |
| Switzerland | 2.8% |
See Oliver Berben audiences in other countries
More Director audiences in Germany
- Bertrand Blier (2,170,052)
- Rob Reiner (1,763,086)
- Quentin Tarantino (1,289,588)
- Christopher Nolan (951,082)
- Wes Anderson (747,122)
Frequently asked questions
How many fans does Oliver Berben have in Germany?
Oliver Berben has an estimated audience of 849,158 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Oliver Berben fans?
60.7% of Oliver Berben fans are female, 39.3% are male, with an average age of 46.1 years.
Which brands do Oliver Berben fans like most?
Oliver Berben fans show strongest brand affinity for Thomas Gottschalk (23.26×), Scooby-Doo (10.43×), and Roland Kaiser (5.97×) over the country average.
Where do Oliver Berben fans live in Germany?
Oliver Berben fans in Germany are most concentrated in Nordrhein-Westfalen (reach 198,378), Bayern (reach 134,144), and Baden-Württemberg (reach 93,968). These three regions account for the largest share of the active audience.
What other brands do Oliver Berben fans also like?
Beyond Oliver Berben itself, the audience over-indexes on Scooby-Doo (10.43×), Roland Kaiser (5.97×), Me Before You (17.18×), and Beetlejuice (6.58×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Oliver Berben. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.