Photo-book Audience in Germany
Photo-book has an estimated audience of 1,185,702 people in Germany. 69.8% are female, 30.2% are male, average age 41.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg.
The average Photo-book fan in Germany is 41.6 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Demographically, the Photo-book audience skews more female with an average age of 41.6, and over-indexes on personality traits such as Tradition, Family Orientation.
Category: Kids & Family · Type: Topic
Demographics of Photo-book fans
| Metric | Value |
|---|---|
| Female | 69.8% |
| Male | 30.2% |
| Average age | 41.6 |
| Estimated audience size | 1,185,702 |
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 285,686 | 1.1× |
| Bayern | 240,114 | 1.26× |
| Baden-Württemberg | 172,830 | 1.07× |
| Niedersachsen | 134,322 | 1.17× |
| Hessen | 90,404 | 1× |
| Rheinland-Pfalz | 60,819 | 1.02× |
| Sachsen | 60,053 | 1.03× |
| Berlin | 47,719 | 0.9× |
| Schleswig-Holstein | 46,065 | 1.08× |
| Brandenburg | 35,303 | 0.96× |
| Thüringen | 31,471 | 1.04× |
| Sachsen-Anhalt | 28,051 | 0.91× |
| Hamburg | 26,210 | 0.98× |
| Mecklenburg-Vorpommern | 19,289 | 0.85× |
| Saarland | 11,818 | 0.81× |
| Bremen | 8,620 | 0.85× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 2.14 |
| Family Orientation | CONSERVATISM | 1.18 |
| Convenience Orientation | PREMIUM | 1.18 |
| Design Affinity | PREMIUM | 1.17 |
| Individualism | JOY | 1.16 |
| Community Orientation | OPEN | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.7% |
| Taiwan | 9.5% |
| Japan | 9.5% |
See Photo-book audiences in other countries
More Kids & Family audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Photo-book. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.