A data profile of the people who buy, follow and care about Public holiday in Germany — modelled from more than twelve digital signal sources. Public holiday has an estimated audience of 355,988 people in Germany.
The average Public holiday fan in Germany is 37.2 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
The key figures that characterise the Public holiday profile in Germany.
58.0% are female, 42.0% are male, average age 37.2.
| Metric | Value |
|---|---|
| Female | 58.0% |
| Male | 42.0% |
| Average age | 37.2 |
| Estimated audience size | 355,988 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 23% | |
| 20-29 | 19% | |
| 30-39 | 23% | |
| 40-49 | 21% | |
| 50+ | 13% |
of the worldwide Public holiday audience comes from Germany.
| Country | Share |
|---|---|
| United Kingdom | 13.0% |
| United States | 9.7% |
| Australia | 9.6% |
Where the Public holiday audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hessen | ~40K | 1.52× | |
| 02 | Berlin | ~20K | 1.52× | |
| 03 | Bayern | ~70K | 1.18× | |
| 04 | Hamburg | ~10K | 1.18× | |
| 05 | Bremen | ~3K | 1.15× | |
| 06 | Baden-Württemberg | ~50K | 1.07× | |
| 07 | Nordrhein-Westfalen | ~80K | 1.05× | |
| 08 | Rheinland-Pfalz | ~20K | 1.01× | |
| 09 | Saarland | ~4K | 1.01× | |
| 10 | Niedersachsen | ~30K | 1.00× | |
| 11 | Mecklenburg-Vorpommern | ~6K | 0.92× | |
| 12 | Sachsen-Anhalt | ~8K | 0.90× | |
| 13 | Thüringen | ~8K | 0.90× | |
| 14 | Brandenburg | ~10K | 0.88× | |
| 15 | Schleswig-Holstein | ~10K | 0.86× | |
| 16 | Sachsen | ~10K | 0.80× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Public holiday. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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