Rascasse Audience Intelligence

Rooma Audience in Germany

A data profile of the people who buy, follow and care about Rooma in Germany — modelled from more than twelve digital signal sources. Rooma has an estimated audience of 482,000 people in Germany.

#1027among POI in Germany#946in Travel & Leisure

Rooma fans in Germany are concentrated in Nordrhein-Westfalen, with strong brand affinity for Peloton.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Peloton, with strongest over-indexing on Peloton (1.66× the country average).

Compared to the country baseline, this audience shows distinctive patterns across 1 brand affinities and 14 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Rooma profile in Germany.

Audience size
482K
in Germany
Country rank
#12100
POI in Germany
Fig. 01

Search interest · 12-month trend

+9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Rooma fans

Fig. 02

Gender split

Demographic split for Rooma audience in Germany
MetricValue
Estimated audience size482,000
Fig. 04

Worldwide distribution

4.0%

of the worldwide Rooma audience comes from Germany.

Worldwide audience distribution share by country for Rooma
CountryShare
United States72.5%
Netherlands6.5%
France4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Rooma audience in Germany is strongest.

Fig. 05

Top regions by affinity

Rooma fans by region: top regions in Germany
#RegionReachAffinity×
01Thüringen~20K1.23×
02Mecklenburg-Vorpommern~10K1.19×
03Sachsen-Anhalt~10K1.18×
04Brandenburg~20K1.09×
05Hamburg~10K1.02×
06Schleswig-Holstein~20K1.01×
07Rheinland-Pfalz~20K0.98×
08Sachsen~20K0.96×
09Berlin~20K0.93×
10Niedersachsen~40K0.90×
11Hessen~30K0.90×
12Baden-Württemberg~60K0.87×
13Bayern~70K0.84×
14Nordrhein-Westfalen~90K0.82×
Fig. 06

Affinity by region

Affinity by region — Rooma, Germany
0.82×1.00×1.23×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Rooma audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Rooma audience
#·InterestCategoryAffinity×
01PelotonSports1.66×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Travel & Leisure audiences in Germany

See Rooma audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Rooma. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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