Sphynx cat Audience in Germany
Sphynx cat has an estimated audience of 3,635,148 people in Germany. 70.1% are female, 29.9% are male, average age 37.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg.
The average Sphynx cat fan in Germany is 37.2 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Demographically, the Sphynx cat audience skews more female with an average age of 37.2, and over-indexes on personality traits such as Pet Ownership, Sustainability.
Category: Pets & Animals · Type: Topic
Demographics of Sphynx cat fans
| Metric | Value |
|---|---|
| Female | 70.1% |
| Male | 29.9% |
| Average age | 37.2 |
| Estimated audience size | 3,635,148 |
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 824,959 | 1.04× |
| Bayern | 644,323 | 1.1× |
| Baden-Württemberg | 569,900 | 1.15× |
| Hessen | 389,060 | 1.4× |
| Niedersachsen | 338,981 | 0.96× |
| Berlin | 267,477 | 1.65× |
| Rheinland-Pfalz | 198,774 | 1.09× |
| Sachsen | 157,394 | 0.88× |
| Schleswig-Holstein | 111,509 | 0.85× |
| Brandenburg | 99,894 | 0.89× |
| Hamburg | 97,463 | 1.19× |
| Thüringen | 67,922 | 0.73× |
| Mecklenburg-Vorpommern | 46,596 | 0.67× |
| Saarland | 40,418 | 0.91× |
| Sachsen-Anhalt | 39,735 | 0.42× |
| Bremen | 33,201 | 1.07× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 2.4 |
| Sustainability | BALANCE | 1.86 |
| DIY Mentality | THRILL | 1.67 |
| Creativity | OPEN | 1.56 |
| LGBTQ+ Identity | OPEN | 1.41 |
| Sports Activity | POWER | 1.37 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 20.2% |
| United States | 18.8% |
| Germany | 7.3% |
See Sphynx cat audiences in other countries
More Pets & Animals audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Sphynx cat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.