Tink Audience in Germany

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Tink has an estimated audience of 228,208 people in Germany. 58.5% are female, 41.5% are male, average age 26.6. Top brand affinities: Ich + Ich, Harlow, Dog breed, Horb am Neckar, Progressive rock.

Top brand affinities include Ich + Ich, Harlow, Dog breed, with strongest over-indexing on Ich + Ich (66.05× the country average). Demographically, the Tink audience skews more female with an average age of 26.6, and over-indexes on personality traits such as Family Orientation, Early Adopter Mentality.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Tink fans

Demographic split for Tink audience in Germany
MetricValue
Female58.5%
Male41.5%
Average age26.6
Estimated audience size228,208

Audience persona

The typical Tink fan in Germany is more female, around 26.6 years old, with strong Family Orientation tendencies and a notable affinity for Ich + Ich.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tink audience
BrandAffinityCategory
Ich + Ich66.05×Music & Radio
Harlow65.22×Travel & Leisure
Dog breed2.3×Pets & Animals
Horb am Neckar17.81×Travel & Leisure
Progressive rock3.12×Music & Radio
Home construction1.84×Home & Garden
Huizen11.8×Travel & Leisure
Home Delivery5.29×Food & Beverages
Israel3.28×Travel & Leisure
Commercial mortgageBusiness & Career
Fantasy Earth: Zero8.23×Games
Combat sport1.68×Sports
Xàbia22.35×Travel & Leisure
Whataburger6.16×Food & Beverages
Handmade Gifts2.15×Kids & Family
N'Golo Kanté5.39×Sports
Circular Quay20×Travel & Leisure
KLIX (AM)2.15×Music & Radio
Jason Clarke (actor)4.01×Movies & TV
myDealZ2.38×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tink audience
TraitClusterScore
Family OrientationCONSERVATISM1.8
Early Adopter MentalityPOWER1.49
SustainabilityBALANCE1.4
TraditionCONSERVATISM1.36
IndividualismJOY1.32
Urban LifestyleOPEN1.24

Worldwide distribution

Worldwide audience distribution share by country for Tink
CountryShare
United States31.7%
Germany29.6%
Japan7.9%

See Tink audiences in other countries

More Singer-songwriter audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Tink. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.