Tink Audience in Germany

Tink has an estimated audience of 228,208 people in Germany. 58.5% are female, 41.5% are male, average age 26.6. Top brand affinities: Ich + Ich, Harlow, Dog breed, Horb am Neckar, Progressive rock.
Top brand affinities include Ich + Ich, Harlow, Dog breed, with strongest over-indexing on Ich + Ich (66.05× the country average). Demographically, the Tink audience skews more female with an average age of 26.6, and over-indexes on personality traits such as Family Orientation, Early Adopter Mentality.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Tink fans
| Metric | Value |
|---|---|
| Female | 58.5% |
| Male | 41.5% |
| Average age | 26.6 |
| Estimated audience size | 228,208 |
Audience persona
The typical Tink fan in Germany is more female, around 26.6 years old, with strong Family Orientation tendencies and a notable affinity for Ich + Ich.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Ich + Ich | 66.05× | Music & Radio |
| Harlow | 65.22× | Travel & Leisure |
| Dog breed | 2.3× | Pets & Animals |
| Horb am Neckar | 17.81× | Travel & Leisure |
| Progressive rock | 3.12× | Music & Radio |
| Home construction | 1.84× | Home & Garden |
| Huizen | 11.8× | Travel & Leisure |
| Home Delivery | 5.29× | Food & Beverages |
| Israel | 3.28× | Travel & Leisure |
| Commercial mortgage | 3× | Business & Career |
| Fantasy Earth: Zero | 8.23× | Games |
| Combat sport | 1.68× | Sports |
| Xàbia | 22.35× | Travel & Leisure |
| Whataburger | 6.16× | Food & Beverages |
| Handmade Gifts | 2.15× | Kids & Family |
| N'Golo Kanté | 5.39× | Sports |
| Circular Quay | 20× | Travel & Leisure |
| KLIX (AM) | 2.15× | Music & Radio |
| Jason Clarke (actor) | 4.01× | Movies & TV |
| myDealZ | 2.38× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.8 |
| Early Adopter Mentality | POWER | 1.49 |
| Sustainability | BALANCE | 1.4 |
| Tradition | CONSERVATISM | 1.36 |
| Individualism | JOY | 1.32 |
| Urban Lifestyle | OPEN | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 31.7% |
| Germany | 29.6% |
| Japan | 7.9% |
See Tink audiences in other countries
More Singer-songwriter audiences in Germany
- Wirtz (6,981,640)
- Gil Ofarim (5,360,176)
- Billie Eilish (2,623,353)
- Diesel (2,382,819)
- Chris Rea (2,309,197)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Tink. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.