Whitesnake Audience in Germany

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Whitesnake has an estimated audience of 225,921 people in Germany. 28.9% are female, 71.1% are male, average age 47.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: KISS, Lizzy Borden, Axl Rose, Suzi Quatro, UFO.

The average Whitesnake fan in Germany is 47.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include KISS, Lizzy Borden, Axl Rose, with strongest over-indexing on KISS (59.69× the country average). Demographically, the Whitesnake audience skews more male with an average age of 47.5, and over-indexes on personality traits such as Tradition, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Band

Demographics of Whitesnake fans

Demographic split for Whitesnake audience in Germany
MetricValue
Female28.9%
Male71.1%
Average age47.5
Estimated audience size225,921

Audience persona

The typical Whitesnake fan in Germany is more male, around 47.5 years old, with strong Tradition tendencies and a notable affinity for KISS.

Top regions in Germany

Top regions ranked by reach for Whitesnake in Germany
RegionReachAffinity
Nordrhein-Westfalen52,7721.07×
Bayern42,1071.16×
Baden-Württemberg35,5141.15×
Niedersachsen20,5840.94×
Hessen19,7091.14×
Rheinland-Pfalz13,3931.18×
Sachsen10,5940.96×
Berlin9,2500.92×
Schleswig-Holstein7,8700.97×
Thüringen5,9591.04×
Brandenburg5,8970.84×
Sachsen-Anhalt5,5750.95×
Hamburg4,6970.92×
Mecklenburg-Vorpommern3,7170.86×
Saarland2,9801.07×
Bremen1,5990.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Whitesnake audience
BrandAffinityCategory
KISS59.69×Music & Radio
Lizzy Borden64.3×Music & Radio
Axl Rose51.27×Music & Radio
Suzi Quatro38.26×Music & Radio
UFO47.07×Music & Radio
Cinderella (band)46.15×Music & Radio
Scorpions (band)21.97×Music & Radio
Bon Jovi35.43×Music & Radio
Ozzy Osbourne21.09×Music & Radio
Alice Cooper (band)31.65×Music & Radio
Slash (musician)37.62×Music & Radio
Uriah Heep (band)46.58×Music & Radio
King King19.27×Music & Radio
Poison (American band)48.55×Music & Radio
Glenn Hughes63.89×Music & Radio
Van Halen42.56×Music & Radio
Deep Purple26.11×Music & Radio
Twisted Sister62.08×Music & Radio
Extreme42.56×Music & Radio
Brian Johnson23.02×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Whitesnake audience
TraitClusterScore
TraditionCONSERVATISM1.41
Community OrientationOPEN1.38
ExtroversionTHRILL1.16
IndulgenceJOY1.12
Pet OwnershipJOY1.03
SpiritualityBALANCE1.02

Worldwide distribution

Worldwide audience distribution share by country for Whitesnake
CountryShare
United States27.5%
United Kingdom8.0%
Brazil6.9%

See Whitesnake audiences in other countries

More Band audiences in Germany

Frequently asked questions

How many fans does Whitesnake have in Germany?

Whitesnake has an estimated audience of 225,921 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Whitesnake fans?

28.9% of Whitesnake fans are female, 71.1% are male, with an average age of 47.5 years.

Which brands do Whitesnake fans like most?

Whitesnake fans show strongest brand affinity for KISS (59.69×), Lizzy Borden (64.3×), and Axl Rose (51.27×) over the country average.

Where do Whitesnake fans live in Germany?

Whitesnake fans in Germany are most concentrated in Nordrhein-Westfalen (reach 52,772), Bayern (reach 42,107), and Baden-Württemberg (reach 35,514). These three regions account for the largest share of the active audience.

What other brands do Whitesnake fans also like?

Beyond Whitesnake itself, the audience over-indexes on Lizzy Borden (64.3×), Axl Rose (51.27×), Suzi Quatro (38.26×), and UFO (47.07×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Whitesnake. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.