Rascasse Audience Intelligence

America's Got Talent Viewer Demographics in United States

America's Got Talent has an estimated audience of 8.7M people in United States.

#7among TV show in United States#92among movies & series in United States#338in Movies & TV

The average America's Got Talent fan in United States is 41.6 years old, more female, and lives primarily in California.

By number of fans, America's Got Talent ranks #7 among the 246 objects in TV show in United States — 23.1× the group median.

Its fans are 2.2 years older than the group average of 39.4.

Women make up 61.0% of the fan base, 4.9 percentage points more than the group average.

Compared with the other 245 objects in TV show, America's Got Talent fans stand out for their interest in Benicio del Toro, Skai Jackson and Rowan Blanchard.

Interest is seasonal: June, August and September account for 40% of the year's searches, November is the quietest month.

Most fans live in California, Florida, Texas.

Top affinities include Benicio del Toro, Skai Jackson, Rowan Blanchard, with strongest over-indexing on Benicio del Toro (7.66× the country average).

Demographically, the America's Got Talent audience skews more female with an average age of 41.6, and over-indexes on personality traits such as Extroversion, Tradition.

The typical America's Got Talent fan in United States is more female, around 41.6 years old, with strong Extroversion tendencies and a notable affinity for Benicio del Toro.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV show

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
8.7M
in United States
Gender
61.0%♀
39.0% male
Age
41.6
average years
Country rank
#4142
among all objects in United States
Fig. 01

Search interest · 12-month trend

-20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of America's Got Talent viewers

61.0% are female, 39.0% are male, average age 41.6.

Fig. 02

Gender split

61.0%
Female
39.0%
Male
Demographic split for America's Got Talent audience in United States
MetricValue
Female61.0%
Male39.0%
Average age41.6
Estimated audience size8.7M
Fig. 03

Age distribution

Ø 41.6
average years
Age distribution of the America's Got Talent audience in United States
Age bracketShare%
16-2418%
25-3418%
35-4418%
45-5420%
55+27%
Fig. 04

Worldwide distribution

46.5%

of the worldwide America's Got Talent audience comes from United States.

Worldwide audience distribution share by country for America's Got Talent
CountryShare
United States46.5%
United Kingdom5.5%
Canada5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

America's Got Talent fans by region: top regions in United States
#RegionReachAffinity×
01Maine~50K1.36×
02West Virginia~60K1.21×
03Hawaii~40K1.19×
04South Carolina~200K1.18×
05Indiana~200K1.14×
06Louisiana~100K1.14×
07Kentucky~100K1.12×
08Arkansas~90K1.12×
09Alabama~100K1.11×
10Illinois~400K1.10×
11Ohio~300K1.10×
12Wisconsin~200K1.10×
13Alaska~20K1.10×
14Vermont~20K1.10×
15South Dakota~20K1.09×
16Iowa~90K1.08×
17Michigan~300K1.06×
18Oklahoma~100K1.06×
19Mississippi~80K1.06×
20Missouri~200K1.05×
21Kansas~80K1.05×
22Idaho~50K1.05×
23Pennsylvania~300K1.04×
24New Hampshire~40K1.04×
25Tennessee~200K1.02×
26Montana~30K1.02×
27North Dakota~20K1.02×
28Rhode Island~30K1.01×
29Minnesota~100K0.99×
30Florida~500K0.98×
31North Carolina~300K0.97×
32Wyoming~10K0.96×
33Oregon~100K0.95×
34Nebraska~50K0.95×
35Connecticut~90K0.93×
36New Mexico~50K0.93×
37Utah~80K0.92×
38Arizona~200K0.90×
39California~900K0.89×
40Washington~200K0.89×
41Delaware~20K0.89×
42Nevada~70K0.88×
43Georgia~300K0.87×
44Massachusetts~200K0.85×
45Virginia~200K0.84×
46Colorado~100K0.83×
47Maryland~100K0.82×
48New York~400K0.81×
49New Jersey~200K0.81×
50Texas~500K0.80×
Fig. 06

Affinity by region

Affinity by region — America's Got Talent, United States
0.80×1.00×1.36×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the America's Got Talent audience vs. the country average
#·InterestCategoryAffinity×
01Benicio del ToroMovies & TV7.66×
02Skai JacksonMovies & TV7.24×
03Rowan BlanchardMovies & TV6.72×
04Cameron BoyceMovies & TV6.57×
05Peyton ListMovies & TV6.51×
06Ross LynchMovies & TV6.49×
07Peyton List (actress, born 1998)Movies & TV5.95×
08Debby RyanMovies & TV5.78×
09Dove CameronMovies & TV4.88×
10AuditionBusiness & Career4.17×
11Dancing with the StarsMovies & TV3.73×
12American IdolMovies & TV3.15×
13Zoom (TV channel)Technology & Electronics2.69×
14Sabrina CarpenterMusic & Radio2.62×
15OmegleInternet & Social Media2.21×
16Global Television NetworkMovies & TV1.68×
17Dolly PartonMusic & Radio1.60×
18Britney SpearsMusic & Radio1.56×
19Michael JacksonMusic & Radio1.54×
20WWESports1.54×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the America's Got Talent audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the America's Got Talent audience vs. the country average · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.19×
TraditionCONSERVATISM1.15×
Risk AppetiteTHRILL1.13×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the America's Got Talent audience vs. the country average · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.79×
Design AffinityPREMIUM0.81×
SustainabilityBALANCE0.84×
0×1.00× baseline2×
Appendix

Explore more audiences

More TV show audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in America's Got Talent over the last 12 months. Modelled, not counted; people interested in several movie / tv show / seriess count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/americas-got-talent-25756” · Methodology