Rascasse Audience Intelligence

All-terrain vehicle Audience in Spain

A data profile of the people who buy, follow and care about All-terrain vehicle in Spain — modelled from more than twelve digital signal sources. All-terrain vehicle has an estimated audience of 2,074,892 people in Spain.

#10among Car type in Spain#1279among Topic in Spain#90in Cars & Mobility

The average All-terrain vehicle fan in Spain is 42.0 years old, more male, and lives primarily in Andalusia.

The audience is concentrated in Andalusia, Catalonia, Community of Madrid.

Category: Cars & Mobility · Type: Topic · Subtype: Car type

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the All-terrain vehicle profile in Spain.

Audience size
2.1M
in Spain
Gender
16.7%♀
83.3% male
Age
42.0
average years
Country rank
#1947
Topic in Spain
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of All-terrain vehicle fans

16.7% are female, 83.3% are male, average age 42.0.

Fig. 02

Gender split

16.7%
Female
83.3%
Male
Demographic split for All-terrain vehicle audience in Spain
MetricValue
Female16.7%
Male83.3%
Average age42.0
Estimated audience size2,074,892
Fig. 03

Age distribution

Ø 42.0
average years
Age distribution of the All-terrain vehicle audience in Spain
Age bracketShare%
16-1913%
20-2917%
30-3921%
40-4927%
50+23%
Fig. 04

Worldwide distribution

2.7%

of the worldwide All-terrain vehicle audience comes from Spain.

Worldwide audience distribution share by country for All-terrain vehicle
CountryShare
United States28.4%
Germany4.7%
Italy4.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Spain average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the All-terrain vehicle audience in Spain is strongest.

Fig. 05

Top regions by affinity

All-terrain vehicle fans by region: top regions in Spain
#RegionReachAffinity×
01La Rioja~20K1.26×
02Cantabria~30K1.07×
03Navarre~30K1.06×
04Balearic Islands~60K1.03×
05Extremadura~50K1.03×
06Canary Islands~100K1.01×
07Region of Murcia~70K1.00×
08Principality of Asturias~50K1.00×
09Aragon~50K0.98×
10Castilla-La Mancha~80K0.96×
11Castile and León~90K0.94×
12Galicia~90K0.93×
13Basque Autonomous Country~70K0.93×
14Comunidad Valenciana~200K0.88×
15Catalonia~300K0.84×
16Community of Madrid~300K0.83×
17Andalusia~300K0.82×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Car type audiences in Spain

See All-terrain vehicle audiences in other countries

How to read this data

Audience size is the estimated number of people in Spain who actively search for All-terrain vehicle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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