A data profile of the people who buy, follow and care about Kitchen utensil in Spain — modelled from more than twelve digital signal sources. Kitchen utensil has an estimated audience of 2,629,619 people in Spain.
The average Kitchen utensil fan in Spain is 49.3 years old, more female, and lives primarily in Catalonia.
The audience is concentrated in Catalonia, Andalusia, Community of Madrid.
The key figures that characterise the Kitchen utensil profile in Spain.
69.4% are female, 30.6% are male, average age 49.3.
| Metric | Value |
|---|---|
| Female | 69.4% |
| Male | 30.6% |
| Average age | 49.3 |
| Estimated audience size | 2,629,619 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 3% | |
| 20-29 | 9% | |
| 30-39 | 15% | |
| 40-49 | 28% | |
| 50+ | 45% |
of the worldwide Kitchen utensil audience comes from Spain.
| Country | Share |
|---|---|
| United States | 22.5% |
| Italy | 6.2% |
| United Kingdom | 4.4% |
Where the Kitchen utensil audience in Spain is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | La Rioja | ~20K | 1.26× | |
| 02 | Cantabria | ~40K | 1.07× | |
| 03 | Navarre | ~30K | 1.06× | |
| 04 | Extremadura | ~60K | 1.03× | |
| 05 | Principality of Asturias | ~60K | 1.00× | |
| 06 | Catalonia | ~500K | 0.98× | |
| 07 | Region of Murcia | ~90K | 0.98× | |
| 08 | Aragon | ~70K | 0.98× | |
| 09 | Balearic Islands | ~70K | 0.97× | |
| 10 | Castilla-La Mancha | ~100K | 0.96× | |
| 11 | Canary Islands | ~100K | 0.95× | |
| 12 | Castile and León | ~100K | 0.94× | |
| 13 | Galicia | ~100K | 0.93× | |
| 14 | Basque Autonomous Country | ~90K | 0.93× | |
| 15 | Comunidad Valenciana | ~300K | 0.91× | |
| 16 | Community of Madrid | ~400K | 0.88× | |
| 17 | Andalusia | ~400K | 0.83× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Kitchen utensil. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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