A data profile of the people who buy, follow and care about Luxury vehicle in Spain — modelled from more than twelve digital signal sources. Luxury vehicle has an estimated audience of 2,594,449 people in Spain.
The average Luxury vehicle fan in Spain is 46.1 years old, more male, and lives primarily in Andalusia.
The audience is concentrated in Andalusia, Catalonia, Community of Madrid.
The key figures that characterise the Luxury vehicle profile in Spain.
41.6% are female, 58.4% are male, average age 46.1.
| Metric | Value |
|---|---|
| Female | 41.6% |
| Male | 58.4% |
| Average age | 46.1 |
| Estimated audience size | 2,594,449 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 7% | |
| 20-29 | 13% | |
| 30-39 | 19% | |
| 40-49 | 27% | |
| 50+ | 35% |
of the worldwide Luxury vehicle audience comes from Spain.
| Country | Share |
|---|---|
| United States | 15.8% |
| Japan | 6.5% |
| Italy | 4.7% |
Where the Luxury vehicle audience in Spain is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Comunidad Valenciana | ~300K | 1.05× | |
| 02 | Andalusia | ~500K | 1.00× | |
| 03 | Catalonia | ~500K | 0.98× | |
| 04 | Community of Madrid | ~400K | 0.97× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Luxury vehicle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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