A data profile of the people who buy, follow and care about Premier Padel in Spain — modelled from more than twelve digital signal sources. Premier Padel has an estimated audience of 1,991,914 people in Spain.
Premier Padel has an estimated audience of 1,991,914 people in Spain. 45.9% are female, 54.1% are male, average age 43.5. Top brand affinities: Parfois (fashion accessories), Demi Moore, Roland Garros, Novak Djokovic, Spar (retailer).
Top brand affinities include Parfois (fashion accessories), Demi Moore, Roland Garros, with strongest over-indexing on Parfois (fashion accessories) (1.54× the country average).
Demographically, the Premier Padel audience skews balanced with an average age of 43.5, and over-indexes on personality traits such as Career Orientation, Patriotism.
The typical Premier Padel fan in Spain is balanced, around 43.5 years old, with strong Career Orientation tendencies and a notable affinity for Parfois (fashion accessories).
The key figures that characterise the Premier Padel profile in Spain.
45.9% are female, 54.1% are male, average age 43.5.
| Metric | Value |
|---|---|
| Female | 45.9% |
| Male | 54.1% |
| Average age | 43.5 |
| Estimated audience size | 1,991,914 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 16% | |
| 30-39 | 20% | |
| 40-49 | 26% | |
| 50+ | 28% |
of the worldwide Premier Padel audience comes from Spain.
| Country | Share |
|---|---|
| Spain | 57.1% |
| Italy | 10.0% |
| Argentina | 9.2% |
The strongest cross-interests of the Premier Padel audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Robert De Niro | Movies & TV | 1.99× | ||
| 02 | Demi Moore | Movies & TV | 1.89× | ||
| 03 | Roland Garros | Sports | 1.78× | ||
| 04 | MoneyGram | Business & Career | 1.78× | ||
| 05 | Superdry. | Fashion & Accessoires | 1.72× | ||
| 06 | John Travolta | Movies & TV | 1.70× | ||
| 07 | Baccarat | Games | 1.64× | ||
| 08 | IHF World Men's Handball Championship | Sports | 1.62× | ||
| 09 | Sports bra | Fashion & Accessoires | 1.61× | ||
| 10 | Rafael Nadal | Sports | 1.60× | ||
| 11 | Australian Open | Sports | 1.59× | ||
| 12 | SD Huesca | Sports | 1.58× | ||
| 13 | Novak Djokovic | Sports | 1.56× | ||
| 14 | Spar (retailer) | Shopping | 1.56× | ||
| 15 | Longchamp | Fashion & Accessoires | 1.56× | ||
| 16 | Davis Cup | Sports | 1.55× | ||
| 17 | Yahoo! | Internet & Social Media | 1.55× | ||
| 18 | Parfois (fashion accessories) | Fashion & Accessoires | 1.54× | ||
| 19 | Garden centre | Home & Garden | 1.54× | ||
| 20 | Kevin Costner | Movies & TV | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.13× | |
| Patriotism | CONSERVATISM | 1.09× | |
| Family Orientation | CONSERVATISM | 1.03× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 0.68× | |
| Extroversion | THRILL | 0.77× | |
| Price Sensitivity | PREMIUM | 0.79× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Premier Padel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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