A data profile of the people who buy, follow and care about Social science in Spain — modelled from more than twelve digital signal sources. Social science has an estimated audience of 6,965,360 people in Spain.
The average Social science fan in Spain is 45.8 years old, more female, and lives primarily in Community of Madrid.
The audience is concentrated in Community of Madrid, Catalonia, Andalusia.
The key figures that characterise the Social science profile in Spain.
59.9% are female, 40.1% are male, average age 45.8.
| Metric | Value |
|---|---|
| Female | 59.9% |
| Male | 40.1% |
| Average age | 45.8 |
| Estimated audience size | 6,965,360 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 13% | |
| 30-39 | 20% | |
| 40-49 | 27% | |
| 50+ | 33% |
of the worldwide Social science audience comes from Spain.
| Country | Share |
|---|---|
| United States | 22.8% |
| Brazil | 6.2% |
| Italy | 5.1% |
Where the Social science audience in Spain is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Community of Madrid | ~1.5M | 1.28× | |
| 02 | La Rioja | ~50K | 1.16× | |
| 03 | Castile and León | ~300K | 1.10× | |
| 04 | Navarre | ~90K | 1.08× | |
| 05 | Principality of Asturias | ~200K | 1.03× | |
| 06 | Basque Autonomous Country | ~300K | 1.02× | |
| 07 | Cantabria | ~90K | 1.02× | |
| 08 | Aragon | ~200K | 1.00× | |
| 09 | Extremadura | ~100K | 0.99× | |
| 10 | Region of Murcia | ~200K | 0.97× | |
| 11 | Castilla-La Mancha | ~300K | 0.95× | |
| 12 | Balearic Islands | ~200K | 0.94× | |
| 13 | Canary Islands | ~300K | 0.91× | |
| 14 | Galicia | ~300K | 0.91× | |
| 15 | Catalonia | ~1M | 0.88× | |
| 16 | Comunidad Valenciana | ~700K | 0.84× | |
| 17 | Andalusia | ~1M | 0.80× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Social science. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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