Social science Audience in Brazil
Social science has an estimated audience of 15,116,299 people in Brazil. 60.0% are female, 40.0% are male, average age 41.3. Top regions: São Paulo, Minas Gerais, Rio de Janeiro.
The average Social science fan in Brazil is 41.3 years old, more female, and lives primarily in São Paulo. The audience is concentrated in São Paulo, Minas Gerais, Rio de Janeiro.
Category: Business & Career · Type: Topic · Subtype: Field of study
Demographics of Social science fans
| Metric | Value |
|---|---|
| Female | 60.0% |
| Male | 40.0% |
| Average age | 41.3 |
| Estimated audience size | 15,116,299 |
Social science fans by region: top regions in Brazil
| Region | Reach | Affinity |
|---|---|---|
| São Paulo | ~3M | 0.73× |
| Minas Gerais | ~1.5M | 0.86× |
| Rio de Janeiro | ~1M | 0.87× |
| Bahia | ~900K | 0.92× |
| Paraná | ~800K | 0.89× |
| Rio Grande do Sul | ~800K | 0.91× |
| Pernambuco | ~700K | 0.95× |
| Santa Catarina | ~600K | 0.92× |
| Ceará | ~600K | 0.94× |
| Goiás | ~500K | 0.94× |
| Pará | ~500K | 0.96× |
| Maranhão | ~400K | 0.99× |
| Paraíba | ~300K | 1.01× |
| Espírito Santo | ~300K | 0.97× |
| Mato Grosso | ~300K | 0.99× |
| Amazonas | ~300K | 1× |
| Rio Grande do Norte | ~300K | 1.01× |
| Federal District | ~200K | 0.97× |
| Alagoas | ~200K | 1.02× |
| Mato Grosso do Sul | ~200K | 1.02× |
| Piauí | ~200K | 1.01× |
| Sergipe | ~200K | 1.06× |
| Rondônia | ~100K | 1× |
| Tocantins | ~100K | 1.04× |
| Acre | ~60K | 1.12× |
| Amapá | ~60K | 1.04× |
| Roraima | ~40K | 1.05× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.8% |
| Brazil | 6.2% |
| Italy | 5.1% |
See Social science audiences in other countries
More Field of study audiences in Brazil
- Music (40,781,319)
- Politics and social issues (32,209,976)
- Psychology (26,504,100)
- Education (25,462,598)
- Architecture (22,995,552)
How to read this data
Audience size is the estimated number of people in Brazil who actively search for Social science. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.