A data profile of the people who buy, follow and care about Finnkino in Finland — modelled from more than twelve digital signal sources. Finnkino has an estimated audience of 2,048,999 people in Finland.
Finnkino has an estimated audience of 2,048,999 people in Finland. 70.9% are female, 29.1% are male, average age 35.9. Top brand affinities: Subway, Burger King, Pizza Hut, Day spa, Online food ordering.
Top brand affinities include Subway, Burger King, Pizza Hut, with strongest over-indexing on Subway (1.89× the country average).
Demographically, the Finnkino audience skews more female with an average age of 35.9, and over-indexes on personality traits such as Indulgence, Community Orientation.
The typical Finnkino fan in Finland is more female, around 35.9 years old, with strong Indulgence tendencies and a notable affinity for Subway.
The key figures that characterise the Finnkino profile in Finland.
70.9% are female, 29.1% are male, average age 35.9.
| Metric | Value |
|---|---|
| Female | 70.9% |
| Male | 29.1% |
| Average age | 35.9 |
| Estimated audience size | 2,048,999 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 23% | |
| 20-29 | 25% | |
| 30-39 | 23% | |
| 40-49 | 18% | |
| 50+ | 11% |
of the worldwide Finnkino audience comes from Finland.
| Country | Share |
|---|---|
| Finland | 98.8% |
| Sweden | 0.3% |
| United States | 0.2% |
The strongest cross-interests of the Finnkino audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Jennifer Lawrence | Movies & TV | 2.50× | ||
| 02 | Anne Hathaway | Movies & TV | 2.45× | ||
| 03 | Pizza Hut | Food & Beverages | 2.36× | ||
| 04 | Apple TV | Movies & TV | 2.02× | ||
| 05 | Tom Cruise | Movies & TV | 1.99× | ||
| 06 | Subway | Food & Beverages | 1.89× | ||
| 07 | Day spa | Beauty & Wellness | 1.87× | ||
| 08 | Leonardo DiCaprio | Movies & TV | 1.84× | ||
| 09 | Johnny Depp | Movies & TV | 1.84× | ||
| 10 | Non-alcoholic beverage | Food & Beverages | 1.83× | ||
| 11 | Arnold Schwarzenegger | Movies & TV | 1.80× | ||
| 12 | Brad Pitt | Movies & TV | 1.78× | ||
| 13 | Online food ordering | Food & Beverages | 1.68× | ||
| 14 | TV talkshows | Movies & TV | 1.66× | ||
| 15 | Board games | Games | 1.65× | ||
| 16 | TV game shows | Movies & TV | 1.65× | ||
| 17 | Starbucks | Food & Beverages | 1.64× | ||
| 18 | Hypermarket | Shopping | 1.58× | ||
| 19 | Theme parks | Travel & Leisure | 1.52× | ||
| 20 | Burger King | Food & Beverages | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.27× | |
| Community Orientation | OPEN | 1.21× | |
| Tradition | CONSERVATISM | 1.12× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.76× | |
| Individualism | JOY | 0.78× | |
| Risk Appetite | THRILL | 0.79× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Finland who actively search for Finnkino. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Finland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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