A data profile of the people who buy, follow and care about Tennis in France — modelled from more than twelve digital signal sources. Tennis has an estimated audience of 5,567,436 people in France.
The average Tennis fan in France is 42.1 years old, more male, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Nouvelle-Aquitaine.
Top brand affinities include Olympique Lyonnais (Ladies), Google Maps, Team sport, with strongest over-indexing on Olympique Lyonnais (Ladies) (2× the country average).
Demographically, the Tennis audience skews more male with an average age of 42.1, and over-indexes on personality traits such as Need for Security, Indulgence.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Tennis fan in France is more male, around 42.1 years old, with strong Need for Security tendencies and a notable affinity for Olympique Lyonnais (Ladies).
The key figures that characterise the Tennis profile in France.
39.5% are female, 60.5% are male, average age 42.1.
| Metric | Value |
|---|---|
| Female | 39.5% |
| Male | 60.5% |
| Average age | 42.1 |
| Estimated audience size | 5,567,436 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 18% | |
| 30-39 | 20% | |
| 40-49 | 21% | |
| 50+ | 27% |
of the worldwide Tennis audience comes from France.
| Country | Share |
|---|---|
| United States | 15.1% |
| Japan | 6.8% |
| Italy | 5.6% |
Where the Tennis audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Île-de-France | ~1M | 1.23× | |
| 02 | Provence-Alpes-Côte d'Azur | ~500K | 1.18× | |
| 03 | Nouvelle-Aquitaine | ~600K | 1.15× | |
| 04 | Occitanie | ~500K | 1.11× | |
| 05 | Brittany | ~300K | 1.05× | |
| 06 | Normandy | ~300K | 0.99× | |
| 07 | Bourgogne-Franche-Comté | ~200K | 0.98× | |
| 08 | Pays de la Loire | ~300K | 0.97× | |
| 09 | Centre-Val de Loire | ~200K | 0.95× | |
| 10 | Auvergne-Rhône-Alpes | ~600K | 0.94× | |
| 11 | Grand Est | ~400K | 0.90× | |
| 12 | Hauts-de-France | ~400K | 0.85× | |
| 13 | Corsica | ~20K | 0.72× |
The strongest cross-interests of the Tennis audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Roland Garros | Sports | 2.37× | ||
| 02 | IHF World Men's Handball Championship | Sports | 2.32× | ||
| 03 | Olympique Lyonnais (Ladies) | Sports | 2.00× | ||
| 04 | Novak Djokovic | Sports | 2.00× | ||
| 05 | Julien Clerc | Music & Radio | 1.91× | ||
| 06 | Laurent Voulzy | Music & Radio | 1.91× | ||
| 07 | Charlotte Cardin | Music & Radio | 1.81× | ||
| 08 | Roche Bobois | Home & Garden | 1.81× | ||
| 09 | Carlos Alcaraz | Sports | 1.80× | ||
| 10 | Virginie Efira | Movies & TV | 1.80× | ||
| 11 | Carla Bruni | Fashion & Accessoires | 1.74× | ||
| 12 | Jannik Sinner | Sports | 1.63× | ||
| 13 | Carrefour Express | Shopping | 1.62× | ||
| 14 | Pierre Perret | Music & Radio | 1.62× | ||
| 15 | Sophie Marceau | Movies & TV | 1.60× | ||
| 16 | Gmail | Internet & Social Media | 1.59× | ||
| 17 | Team sport | Sports | 1.57× | ||
| 18 | Google Maps | Internet & Social Media | 1.56× | ||
| 19 | Foot Mercato | Sports | 1.55× | ||
| 20 | Hugues Aufray | Movies & TV | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.03× | |
| Indulgence | JOY | 1.00× | |
| Convenience Orientation | PREMIUM | 1.00× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.69× | |
| Patriotism | CONSERVATISM | 0.72× | |
| Design Affinity | PREMIUM | 0.73× |
Tennis has an estimated audience of 5,567,436 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
39.5% of Tennis fans are female, 60.5% are male, with an average age of 42.1 years.
Tennis fans show strongest brand affinity for Olympique Lyonnais (Ladies) (2×), Google Maps (1.56×), and Team sport (1.57×) over the country average.
Tennis fans in France are most concentrated in Île-de-France (reach ~1M), Auvergne-Rhône-Alpes (reach ~600K), and Nouvelle-Aquitaine (reach ~600K). These three regions account for the largest share of the active audience.
Beyond Tennis itself, the audience over-indexes on Google Maps (1.56×), Team sport (1.57×), Charlotte Cardin (1.81×), and Foot Mercato (1.55×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Tennis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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