Argos Audience in United Kingdom

Argos has an estimated audience of 97,939,868 people in United Kingdom. 57.3% are female, 42.7% are male, average age 42.3. Top regions: England, South East, North West.
The average Argos fan in United Kingdom is 42.3 years old, more female, and lives primarily in England. The audience is concentrated in England, South East, North West.
Category: Music & Radio · Type: POI · Subtype: Concert venue
Demographics of Argos fans
| Metric | Value |
|---|---|
| Female | 57.3% |
| Male | 42.7% |
| Average age | 42.3 |
| Estimated audience size | 97,939,868 |
Top regions in United Kingdom
| Region | Reach | Affinity |
|---|---|---|
| England | 47,587,500 | 0.77× |
| South East | 6,881,250 | 0.78× |
| North West | 4,872,283 | 0.47× |
| East of England | 4,676,250 | 0.75× |
| Scotland | 4,612,500 | 0.88× |
| South West | 4,212,000 | 0.84× |
| Yorkshire and the Humber | 4,114,500 | 1.44× |
| East Midlands | 3,608,250 | 0.88× |
| Wales | 2,925,000 | 1.03× |
| West Midlands | 2,196,000 | 1.63× |
| North East | 1,992,750 | 1.21× |
| Northern Ireland | 1,575,000 | 1.32× |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 80.7% |
| Italy | 14.0% |
| United States | 1.4% |
See Argos audiences in other countries
More Concert venue audiences in United Kingdom
- Morrison (65,615,818)
- Buckingham Palace (13,287,154)
- Odeon (9,477,539)
- hmv (9,218,655)
- Crystal Palace (8,632,187)
How to read this data
Audience size is the estimated number of people in United Kingdom who actively search for Argos. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.