Rascasse Audience Intelligence

Dog harness Audience in United Kingdom

A data profile of the people who buy, follow and care about Dog harness in United Kingdom — modelled from more than twelve digital signal sources. Dog harness has an estimated audience of 6,523,690 people in United Kingdom.

The average Dog harness fan in United Kingdom is 42.2 years old, more female, and lives primarily in England.

The audience is concentrated in England, Yorkshire and the Humber, South East.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Dog harness profile in United Kingdom.

Audience size
6.5M
in United Kingdom
Gender
70.4%
29.6% male
Age
42.2
average years
Country rank
#966
Topic in United Kingdom
Fig. 01

Search interest · 12-month trend

-13%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dog harness fans

70.4% are female, 29.6% are male, average age 42.2.

Fig. 02

Gender split

70.4%
Female
29.6%
Male
Demographic split for Dog harness audience in United Kingdom
MetricValue
Female70.4%
Male29.6%
Average age42.2
Estimated audience size6,523,690
Fig. 03

Age distribution

Ø 42.2
average years
Age distribution of the Dog harness audience in United Kingdom
Age bracketShare%
16-1914%
20-2919%
30-3917%
40-4921%
50+29%
Fig. 04

Worldwide distribution

6.8%

of the worldwide Dog harness audience comes from United Kingdom.

Worldwide audience distribution share by country for Dog harness
CountryShare
United States29.3%
Japan13.9%
United Kingdom6.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United Kingdom average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Dog harness audience in United Kingdom is strongest.

Fig. 05

Top regions by affinity

Dog harness fans by region: top regions in United Kingdom
#RegionReachAffinity×
01Yorkshire and the Humber~700K1.38×
02North East~300K1.32×
03West Midlands~400K1.31×
04Wales~500K1.25×
05Scotland~600K0.95×
06South West~500K0.93×
07East Midlands~400K0.93×
08Northern Ireland~200K0.92×
09England~5M0.87×
10South East~700K0.77×
11East of England~400K0.76×
12North West~400K0.62×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United Kingdom who actively search for Dog harness. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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