A data profile of the people who buy, follow and care about Fantasy film in United Kingdom — modelled from more than twelve digital signal sources. Fantasy film has an estimated audience of 6,594,573 people in United Kingdom.
The average Fantasy film fan in United Kingdom is 38.2 years old, more female, and lives primarily in England.
The audience is concentrated in England, South East, Yorkshire and the Humber.
The key figures that characterise the Fantasy film profile in United Kingdom.
55.3% are female, 44.7% are male, average age 38.2.
| Metric | Value |
|---|---|
| Female | 55.3% |
| Male | 44.7% |
| Average age | 38.2 |
| Estimated audience size | 6,594,573 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 22% | |
| 30-39 | 20% | |
| 40-49 | 19% | |
| 50+ | 18% |
of the worldwide Fantasy film audience comes from United Kingdom.
| Country | Share |
|---|---|
| United States | 24.1% |
| China | 8.9% |
| Japan | 7.1% |
Where the Fantasy film audience in United Kingdom is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Yorkshire and the Humber | ~700K | 1.36× | |
| 02 | Wales | ~500K | 1.27× | |
| 03 | West Midlands | ~300K | 1.23× | |
| 04 | North East | ~300K | 1.02× | |
| 05 | England | ~5M | 0.99× | |
| 06 | East Midlands | ~500K | 0.98× | |
| 07 | South East | ~900K | 0.97× | |
| 08 | South West | ~500K | 0.97× | |
| 09 | Scotland | ~600K | 0.94× | |
| 10 | Northern Ireland | ~200K | 0.89× | |
| 11 | East of England | ~500K | 0.88× | |
| 12 | North West | ~600K | 0.78× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Fantasy film. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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