A data profile of the people who buy, follow and care about Kansas (band) in United Kingdom — modelled from more than twelve digital signal sources. Kansas (band) has an estimated audience of 48,176 people in United Kingdom.
Kansas (band) has an estimated audience of 48,176 people in United Kingdom. 46.0% are female, 54.0% are male, average age 45.8. Top brand affinities: Scorpions (band), Neil Young, Fleetwood Mac, Johnny Cash, Freddie Mercury.
Top brand affinities include Scorpions (band), Neil Young, Fleetwood Mac, with strongest over-indexing on Scorpions (band) (28.51× the country average).
Demographically, the Kansas (band) audience skews balanced with an average age of 45.8, and over-indexes on personality traits such as Tradition, Spirituality.
The typical Kansas (band) fan in United Kingdom is balanced, around 45.8 years old, with strong Tradition tendencies and a notable affinity for Scorpions (band).
The key figures that characterise the Kansas (band) profile in United Kingdom.
46.0% are female, 54.0% are male, average age 45.8.
| Metric | Value |
|---|---|
| Female | 46.0% |
| Male | 54.0% |
| Average age | 45.8 |
| Estimated audience size | 48,176 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 9% | |
| 30-39 | 10% | |
| 40-49 | 18% | |
| 50+ | 46% |
of the worldwide Kansas (band) audience comes from United Kingdom.
| Country | Share |
|---|---|
| United States | 20.5% |
| China | 8.5% |
| Nigeria | 7.8% |
The strongest cross-interests of the Kansas (band) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Scorpions (band) | Music & Radio | 28.51× | ||
| 02 | Pantera | Music & Radio | 23.29× | ||
| 03 | Wacken Open Air | Music & Radio | 20.00× | ||
| 04 | Neil Young | Music & Radio | 17.88× | ||
| 05 | Megadeth | Music & Radio | 17.36× | ||
| 06 | Joy Division | Music & Radio | 15.67× | ||
| 07 | System of a Down | Music & Radio | 14.66× | ||
| 08 | Bandcamp | Music & Radio | 13.41× | ||
| 09 | Deep Purple | Music & Radio | 12.52× | ||
| 10 | Johnny Cash | Music & Radio | 11.72× | ||
| 11 | Fleetwood Mac | Music & Radio | 11.25× | ||
| 12 | Contemporary classical music | Music & Radio | 8.25× | ||
| 13 | Download Festival | Music & Radio | 8.17× | ||
| 14 | Kate Bush | Music & Radio | 7.06× | ||
| 15 | Pink Floyd | Music & Radio | 6.99× | ||
| 16 | Bob Dylan | Music & Radio | 6.93× | ||
| 17 | Freddie Mercury | Music & Radio | 6.50× | ||
| 18 | True Detective | Movies & TV | 4.04× | ||
| 19 | Country music | Music & Radio | 2.93× | ||
| 20 | Superman | Movies & TV | 1.89× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 2.32× | |
| Spirituality | BALANCE | 1.75× | |
| Early Adopter Mentality | POWER | 1.35× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.69× | |
| Luxury Orientation | PREMIUM | 0.79× | |
| Design Affinity | PREMIUM | 0.81× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Kansas (band). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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