Kansas (band) Audience in United States
Kansas (band) has an estimated audience of 545,016 people in United States. 41.5% are female, 58.5% are male, average age 46.0. Top brand affinities: Israel, UK garage, Home Delivery, Hideo Nomo, Scratching post.
Top brand affinities include Israel, UK garage, Home Delivery, with strongest over-indexing on Israel (6.55× the country average). Demographically, the Kansas (band) audience skews more male with an average age of 46.0, and over-indexes on personality traits such as Patriotism, Tradition.
Category: Music & Radio · Type: Person · Subtype: Rock
Demographics of Kansas (band) fans
| Metric | Value |
|---|---|
| Female | 41.5% |
| Male | 58.5% |
| Average age | 46.0 |
| Estimated audience size | 545,016 |
Audience persona
The typical Kansas (band) fan in United States is more male, around 46.0 years old, with strong Patriotism tendencies and a notable affinity for Israel.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Israel | 6.55× | Travel & Leisure |
| UK garage | 10.36× | Music & Radio |
| Home Delivery | 5.23× | Food & Beverages |
| Hideo Nomo | 31.1× | Sports |
| Scratching post | 12.95× | Pets & Animals |
| JibJab | 7.86× | Internet & Social Media |
| Guitarist (magazine) | 13.98× | Music & Radio |
| Urban Outfitters | 1.82× | Shopping |
| The Perfect Guy (2015 film) | 20.64× | Movies & TV |
| charvel guitars | 29.68× | Music & Radio |
| Mathcore | 7.4× | Music & Radio |
| Pillow | 1.77× | Home & Garden |
| Nebraska Cornhuskers football | 2.71× | Sports |
| Gilberto Sta Rosa | 12.35× | Music & Radio |
| Roger Daltrey | 6.27× | Movies & TV |
| KiwiCo | 4.25× | Kids & Family |
| Winemaking | 2.7× | Food & Beverages |
| Saving | 1.73× | Business & Career |
| Home staging | 3.09× | Home & Garden |
| Columbia, Missouri | 5.87× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.66 |
| Tradition | CONSERVATISM | 1.13 |
| Spirituality | BALANCE | 1.05 |
| Individualism | JOY | 1.05 |
| Career Orientation | POWER | 1.05 |
| Community Orientation | OPEN | 1.03 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.9% |
| China | 8.5% |
| Nigeria | 7.8% |
See Kansas (band) audiences in other countries
More Rock audiences in United States
- Thunder (band) (14,914,623)
- Journey (14,556,916)
- Angel (band) (13,030,600)
- Ozzy Osbourne (11,308,444)
- Lifetime (band) (10,352,100)
How to read this data
Audience size is the estimated number of people in United States who actively search for Kansas (band). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.