Rascasse Audience Intelligence

Kansas (band) Audience in United States

A data profile of the people who buy, follow and care about Kansas (band) in United States — modelled from more than twelve digital signal sources. Kansas (band) has an estimated audience of 535,525 people in United States.

#252among Rock in United States#8495among Person in United States#4896in Music & Radio

The average Kansas (band) fan in United States is 46.0 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Genesis (band), Joe Walsh, REO Speedwagon, with strongest over-indexing on Genesis (band) (25.21× the country average).

Demographically, the Kansas (band) audience skews more male with an average age of 46.0, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 44 regions tracked by Rascasse.

The typical Kansas (band) fan in United States is more male, around 46.0 years old, with strong Patriotism tendencies and a notable affinity for Genesis (band).

Category: Music & Radio · Type: Person · Subtype: Rock

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kansas (band) profile in United States.

Audience size
536K
in United States
Gender
41.5%♀
58.5% male
Age
46.0
average years
Country rank
#35194
Person in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kansas (band) fans

41.5% are female, 58.5% are male, average age 46.0.

Fig. 02

Gender split

41.5%
Female
58.5%
Male
Demographic split for Kansas (band) audience in United States
MetricValue
Female41.5%
Male58.5%
Average age46.0
Estimated audience size535,525
Fig. 03

Age distribution

Ø 46.0
average years
Age distribution of the Kansas (band) audience in United States
Age bracketShare%
16-1914%
20-2910%
30-3911%
40-4923%
50+42%
Fig. 04

Worldwide distribution

20.5%

of the worldwide Kansas (band) audience comes from United States.

Worldwide audience distribution share by country for Kansas (band)
CountryShare
United States20.5%
China8.5%
Nigeria7.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kansas (band) audience in United States is strongest.

Fig. 05

Top regions by affinity

Kansas (band) fans by region: top regions in United States
#RegionReachAffinity×
01Kansas~10K2.84×
02North Dakota~2K1.61×
03Nebraska~4K1.45×
04Missouri~10K1.43×
05Arkansas~6K1.25×
06Oklahoma~8K1.24×
07West Virginia~3K1.22×
08Montana~2K1.22×
09Idaho~3K1.21×
10Indiana~10K1.14×
11Pennsylvania~20K1.13×
12Minnesota~9K1.13×
13Oregon~7K1.09×
14Vermont~1K1.06×
15Tennessee~10K1.05×
16Kentucky~7K1.05×
17Wisconsin~9K1.04×
18Delaware~2K1.04×
19Iowa~5K1.03×
20Ohio~20K0.97×
21New Mexico~3K0.97×
22Mississippi~4K0.94×
23South Dakota~1K0.93×
24New Hampshire~2K0.90×
25Maine~2K0.90×
26Wyoming<1K0.90×
27Alaska~1K0.88×
28Michigan~10K0.86×
29Connecticut~5K0.84×
30Rhode Island~1K0.82×
31Illinois~10K0.80×
32South Carolina~7K0.80×
33Louisiana~6K0.79×
34North Carolina~10K0.76×
35New Jersey~10K0.74×
36Nevada~4K0.74×
37Florida~30K0.73×
38Massachusetts~8K0.72×
39Georgia~10K0.71×
40Virginia~9K0.70×
41Maryland~6K0.68×
42New York~20K0.67×
43Texas~30K0.63×
44California~30K0.56×
Fig. 06

Affinity by region

Affinity by region — Kansas (band), United States
0.56×1.00×2.84×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kansas (band) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kansas (band) audience
#·InterestCategoryAffinity×
01The Guess WhoMusic & Radio47.81×
02SupertrampMusic & Radio40.21×
03REO SpeedwagonMusic & Radio34.50×
04Huey LewisMovies & TV32.84×
05Bad CompanyMusic & Radio26.32×
06Sheryl CrowMusic & Radio25.93×
07Genesis (band)Music & Radio25.21×
08Joe WalshMusic & Radio22.61×
09Richard MarxMusic & Radio18.73×
10Alice Cooper (band)Music & Radio16.45×
11Billy IdolMusic & Radio16.20×
12Sam NeillMovies & TV16.09×
13George HarrisonMusic & Radio15.37×
14Van HalenMusic & Radio15.24×
15Donny OsmondMusic & Radio15.06×
16Axl RoseMusic & Radio14.44×
17Lynyrd SkynyrdMusic & Radio13.39×
18Shailene WoodleyMovies & TV10.49×
19Scorpions (band)Music & Radio10.28×
20The Beach BoysMusic & Radio9.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kansas (band) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Kansas (band) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.26×
IndividualismJOY1.56×
Community OrientationOPEN1.32×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Kansas (band) audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.63×
Luxury OrientationPREMIUM0.72×
MindfulnessBALANCE0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Kansas (band) have in United States?

Kansas (band) has an estimated audience of 535,525 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Kansas (band) fans?

41.5% of Kansas (band) fans are female, 58.5% are male, with an average age of 46.0 years.

03

Which brands do Kansas (band) fans like most?

Kansas (band) fans show strongest brand affinity for Genesis (band) (25.21×), Joe Walsh (22.61×), and REO Speedwagon (34.5×) over the country average.

04

Where do Kansas (band) fans live in United States?

Kansas (band) fans in United States are most concentrated in California (reach ~30K), Texas (reach ~30K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Kansas (band) fans also like?

Beyond Kansas (band) itself, the audience over-indexes on Joe Walsh (22.61×), REO Speedwagon (34.5×), The Guess Who (47.81×), and Huey Lewis (32.84×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for Kansas (band). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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