A data profile of the people who buy, follow and care about KISS OF LIFE in United Kingdom — modelled from more than twelve digital signal sources. KISS OF LIFE has an estimated audience of 53,720 people in United Kingdom.
KISS OF LIFE has an estimated audience of 53,720 people in United Kingdom. 60.7% are female, 39.3% are male, average age 35.0. Top brand affinities: BTS, Allkpop, IU (singer), Korean drama, Indeed.com.
Top brand affinities include BTS, Allkpop, IU (singer), with strongest over-indexing on BTS (37.63× the country average).
Demographically, the KISS OF LIFE audience skews more female with an average age of 35.0, and over-indexes on personality traits such as Pet Ownership, Community Orientation.
The typical KISS OF LIFE fan in United Kingdom is more female, around 35.0 years old, with strong Pet Ownership tendencies and a notable affinity for BTS.
The key figures that characterise the KISS OF LIFE profile in United Kingdom.
60.7% are female, 39.3% are male, average age 35.0.
| Metric | Value |
|---|---|
| Female | 60.7% |
| Male | 39.3% |
| Average age | 35.0 |
| Estimated audience size | 53,720 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 30% | |
| 20-29 | 24% | |
| 30-39 | 16% | |
| 40-49 | 15% | |
| 50+ | 15% |
of the worldwide KISS OF LIFE audience comes from United Kingdom.
| Country | Share |
|---|---|
| Japan | 35.5% |
| United States | 15.9% |
| Brazil | 10.8% |
The strongest cross-interests of the KISS OF LIFE audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Allkpop | Music & Radio | 40.60× | ||
| 02 | BTS | Music & Radio | 37.63× | ||
| 03 | IU (singer) | Music & Radio | 34.98× | ||
| 04 | Korean drama | Movies & TV | 13.35× | ||
| 05 | Redbubble | Literature | 10.06× | ||
| 06 | Crunchyroll | Games | 8.29× | ||
| 07 | Group buying | Shopping | 7.95× | ||
| 08 | Boy band | Music & Radio | 7.81× | ||
| 09 | Christina Ricci | Movies & TV | 7.35× | ||
| 10 | Cats Protection | Pets & Animals | 4.78× | ||
| 11 | Google Photos | Technology & Electronics | 4.71× | ||
| 12 | Hobbycraft | Home & Garden | 3.34× | ||
| 13 | Indeed.com | Business & Career | 3.05× | ||
| 14 | Livemusic | Music & Radio | 2.79× | ||
| 15 | New Look | Fashion & Accessoires | 2.71× | ||
| 16 | Dunelm | Home & Garden | 2.58× | ||
| 17 | John Lewis (department store) | Shopping | 2.15× | ||
| 18 | Batman | Movies & TV | 2.08× | ||
| 19 | Superman | Movies & TV | 1.86× | ||
| 20 | Do it yourself (DIY) | Home & Garden | 1.84× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 1.87× | |
| Community Orientation | OPEN | 1.78× | |
| Patriotism | CONSERVATISM | 1.68× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 0.89× | |
| Need for Security | CONSERVATISM | 0.90× | |
| Family Orientation | CONSERVATISM | 0.91× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for KISS OF LIFE. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.