KISS OF LIFE Audience in United States
KISS OF LIFE has an estimated audience of 215,889 people in United States. 61.1% are female, 38.9% are male, average age 31.8. Top brand affinities: Combat sport, Bank account, JDSU, Home equity, Nuts (film).
Top brand affinities include Combat sport, Bank account, JDSU, with strongest over-indexing on Combat sport (2.21× the country average). Demographically, the KISS OF LIFE audience skews more female with an average age of 31.8, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality.
Category: Music & Radio · Type: Person · Subtype: K-pop
Demographics of KISS OF LIFE fans
| Metric | Value |
|---|---|
| Female | 61.1% |
| Male | 38.9% |
| Average age | 31.8 |
| Estimated audience size | 215,889 |
Audience persona
The typical KISS OF LIFE fan in United States is more female, around 31.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Combat sport.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Combat sport | 2.21× | Sports |
| Bank account | 2.83× | Business & Career |
| JDSU | 3.1× | Business & Career |
| Home equity | 1.89× | Home & Garden |
| Nuts (film) | 5.2× | Movies & TV |
| Grinch | 3.42× | Movies & TV |
| Home staging | 3.89× | Home & Garden |
| Staycation | 2.24× | Home & Garden |
| UK garage | 3.7× | Music & Radio |
| Historic site | 2.64× | Arts & Culture |
| La Jolla | 5.65× | Travel & Leisure |
| Edvard Grieg | 14.44× | Literature |
| Elsword | 9.12× | Games |
| Vocal harmony | 2.31× | Music & Radio |
| Joshua Jackson | 2.27× | Movies & TV |
| Goop | 2.54× | Internet & Social Media |
| Mothercare | 1.5× | Kids & Family |
| Personalised Gifts | 1.98× | Home & Garden |
| Cam Ward | 1.61× | Sports |
| Tiffany Haddish | 2.07× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.76 |
| Early Adopter Mentality | POWER | 1.3 |
| Sustainability | BALANCE | 1.18 |
| Sports Activity | POWER | 1.15 |
| Pet Ownership | JOY | 1.13 |
| Design Affinity | PREMIUM | 1.13 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 30.7% |
| United States | 17.4% |
| Brazil | 12.5% |
See KISS OF LIFE audiences in other countries
More K-pop audiences in United States
How to read this data
Audience size is the estimated number of people in United States who actively search for KISS OF LIFE. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.