Gong Yoo Audience in United States

Gong Yoo logo

Gong Yoo has an estimated audience of 1,529,015 people in United States. 71.8% are female, 28.2% are male, average age 31.0. Top regions: California, Texas, Florida. Top brand affinities: KPop Demon Hunters, K-pop, Allkpop, Labubu, Korean movies.

The average Gong Yoo fan in United States is 31.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include KPop Demon Hunters, K-pop, Allkpop, with strongest over-indexing on KPop Demon Hunters (5.89× the country average). Demographically, the Gong Yoo audience skews more female with an average age of 31.0, and over-indexes on personality traits such as LGBTQ+ Identity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Gong Yoo fans

Demographic split for Gong Yoo audience in United States
MetricValue
Female71.8%
Male28.2%
Average age31.0
Estimated audience size1,529,015

Audience persona

The typical Gong Yoo fan in United States is more female, around 31.0 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for KPop Demon Hunters.

Top regions in United States

Top regions ranked by reach for Gong Yoo in United States
RegionReachAffinity
California333,6321.98×
Texas219,1781.67×
Florida118,7571.15×
New York115,3671.35×
Illinois67,2461.32×
Georgia57,1051.21×
New Jersey51,4531.32×
North Carolina50,8691.11×
Pennsylvania50,0230.97×
Virginia47,4911.28×
Washington47,3291.54×
Ohio42,5560.9×
Michigan34,9480.87×
Maryland34,2771.3×
Massachusetts33,2451.1×
Tennessee29,2340.95×
Indiana25,3320.91×
Colorado23,6130.98×
Nevada22,9611.55×
Minnesota22,8221.04×
Missouri22,7700.92×
Oregon19,5761.12×
Wisconsin19,0630.83×
South Carolina18,5820.81×
Oklahoma18,3061.08×
Kentucky18,1740.95×
Louisiana18,1410.92×
Arizona18,0740.58×
Connecticut15,4891.01×
Hawaii15,2222.32×
Utah14,8541.08×
Arkansas11,8670.94×
Kansas11,2790.94×
Mississippi9,8470.78×
New Mexico9,2981.21×
Iowa8,6860.69×
Alabama8,6110.4×
Nebraska6,5590.86×
Idaho6,2660.82×
West Virginia5,0230.71×
Rhode Island4,3730.9×
Washington, District of Columbia4,3110.94×
New Hampshire3,9890.66×
Delaware3,8860.92×
Maine3,6120.66×
Montana2,4790.58×
South Dakota2,2010.62×
North Dakota2,0790.66×
Vermont1,5150.56×
Alaska1,4950.46×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Gong Yoo audience
BrandAffinityCategory
KPop Demon Hunters5.89×Movies & TV
K-pop7.73×Music & Radio
Allkpop18.34×Music & Radio
Labubu9.08×Kids & Family
Korean movies31.93×Movies & TV
Girls' Generation18.31×Music & Radio
JYP Entertainment18.99×Movies & TV
Song Hye-kyo32.06×Fashion & Accessoires
God3.45×Politics & Society
BTS10.14×Music & Radio
Song Joong-ki31.94×Movies & TV
Hispanic culture4.71×Politics & Society
Taobao12.73×Shopping
Society617.44×Shopping
Lee Jong-suk31.62×Movies & TV
Korean language8.54×Politics & Society
Nate Bargatze6.33×Music & Radio
Ahn Hyo-seop11.59×Movies & TV
BLACKPINK11.15×Music & Radio
G-Dragon21.41×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Gong Yoo audience
TraitClusterScore
LGBTQ+ IdentityOPEN3.39
PatriotismCONSERVATISM1.68
Community OrientationOPEN1.54
TraditionCONSERVATISM1.29
Luxury OrientationPREMIUM1.29
Pet OwnershipJOY1.28

Worldwide distribution

Worldwide audience distribution share by country for Gong Yoo
CountryShare
United States14.7%
India11.6%
Indonesia7.0%

See Gong Yoo audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Gong Yoo have in United States?

Gong Yoo has an estimated audience of 1,529,015 people in United States, concentrated in California and Texas.

What is the gender split and age of Gong Yoo fans?

71.8% of Gong Yoo fans are female, 28.2% are male, with an average age of 31.0 years.

Which brands do Gong Yoo fans like most?

Gong Yoo fans show strongest brand affinity for KPop Demon Hunters (5.89×), K-pop (7.73×), and Allkpop (18.34×) over the country average.

Where do Gong Yoo fans live in United States?

Gong Yoo fans in United States are most concentrated in California (reach 333,632), Texas (reach 219,178), and Florida (reach 118,757). These three regions account for the largest share of the active audience.

What other brands do Gong Yoo fans also like?

Beyond Gong Yoo itself, the audience over-indexes on K-pop (7.73×), Allkpop (18.34×), Labubu (9.08×), and Korean movies (31.93×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Gong Yoo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.