Rascasse Audience Intelligence

Gong Yoo Audience in Germany

A data profile of the people who buy, follow and care about Gong Yoo in Germany — modelled from more than twelve digital signal sources. Gong Yoo has an estimated audience of 220,320 people in Germany.

#1491among Actor Actress or TV Star in Germany#4766among Person in Germany#3650in Movies & TV

The average Gong Yoo fan in Germany is 29.5 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include BTS, Korean hip hop, IU (singer), with strongest over-indexing on BTS (42.79× the country average).

Demographically, the Gong Yoo audience skews more female with an average age of 29.5, and over-indexes on personality traits such as Individualism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Gong Yoo fan in Germany is more female, around 29.5 years old, with strong Individualism tendencies and a notable affinity for BTS.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Gong Yoo profile in Germany.

Audience size
220K
in Germany
Gender
64.5%♀
35.5% male
Age
29.5
average years
Country rank
#21362
Person in Germany
Fig. 01

Search interest · 12-month trend

-59%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Gong Yoo fans

64.5% are female, 35.5% are male, average age 29.5.

Fig. 02

Gender split

64.5%
Female
35.5%
Male
Demographic split for Gong Yoo audience in Germany
MetricValue
Female64.5%
Male35.5%
Average age29.5
Estimated audience size220,320
Fig. 03

Age distribution

Ø 29.5
average years
Age distribution of the Gong Yoo audience in Germany
Age bracketShare%
16-1949%
20-2921%
30-3912%
40-4910%
50+7%
Fig. 04

Worldwide distribution

2.2%

of the worldwide Gong Yoo audience comes from Germany.

Worldwide audience distribution share by country for Gong Yoo
CountryShare
United States13.4%
India9.3%
Indonesia7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Gong Yoo audience in Germany is strongest.

Fig. 05

Top regions by affinity

Gong Yoo fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~20K1.21×
02Berlin~10K1.14×
03Nordrhein-Westfalen~60K1.13×
04Bremen~2K1.10×
05Rheinland-Pfalz~10K1.07×
06Schleswig-Holstein~9K1.01×
07Saarland~3K1.01×
08Hamburg~6K1.00×
09Niedersachsen~20K0.99×
10Sachsen-Anhalt~6K0.99×
11Baden-Württemberg~30K0.93×
12Bayern~40K0.92×
13Sachsen~10K0.90×
14Brandenburg~7K0.88×
15Mecklenburg-Vorpommern~4K0.87×
16Thüringen~6K0.86×
Fig. 06

Affinity by region

Affinity by region — Gong Yoo, Germany
0.86×1.00×1.21×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Gong Yoo audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Gong Yoo audience
#·InterestCategoryAffinity×
01Royal Thai Army Radio and Television Channel 5Movies & TV2050.08×
02Song Joong-kiMovies & TV71.91×
03Song Hye-kyoFashion & Accessoires71.84×
04IU (singer)Music & Radio58.72×
05G-DragonMusic & Radio51.71×
06ONEUSMusic & Radio50.92×
07Red Velvet (band)Music & Radio43.63×
08BTSMusic & Radio42.79×
09AllkpopMusic & Radio42.47×
10EnhypenMusic & Radio41.60×
11Korean hip hopMusic & Radio34.61×
12KoreaTravel & Leisure34.40×
13BLACKPINKMusic & Radio33.31×
14LabubuKids & Family25.96×
15B.IMusic & Radio25.87×
16Korean dramaMovies & TV21.90×
17Korean languagePolitics & Society20.64×
18K-popMusic & Radio16.73×
19SeoulTravel & Leisure11.10×
20KPop Demon HuntersMovies & TV11.09×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Gong Yoo audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Gong Yoo audience · What stands out
TraitClusterDeviationScore
IndividualismJOY3.41×
Convenience OrientationPREMIUM2.43×
Early Adopter MentalityPOWER2.27×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Gong Yoo audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.48×
Family OrientationCONSERVATISM0.85×
Community OrientationOPEN0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Gong Yoo have in Germany?

Gong Yoo has an estimated audience of 220,320 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Gong Yoo fans?

64.5% of Gong Yoo fans are female, 35.5% are male, with an average age of 29.5 years.

03

Which brands do Gong Yoo fans like most?

Gong Yoo fans show strongest brand affinity for BTS (42.79×), Korean hip hop (34.61×), and IU (singer) (58.72×) over the country average.

04

Where do Gong Yoo fans live in Germany?

Gong Yoo fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Gong Yoo fans also like?

Beyond Gong Yoo itself, the audience over-indexes on Korean hip hop (34.61×), IU (singer) (58.72×), Korea (34.4×), and BLACKPINK (33.31×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Actor Actress or TV Star audiences in Germany

See Gong Yoo audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Gong Yoo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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