Tottenham Hotspur F.C. Audience in United Kingdom

Tottenham Hotspur F.C. has an estimated audience of 5,179,102 people in United Kingdom. 35.0% are female, 65.0% are male, average age 38.0. Top regions: England, Greater London, East of England. Top brand affinities: BBC Sport, Manchester United F.C., FIFA World Cup, FC Bayern Munich, Manchester City F.C..
The average Tottenham Hotspur F.C. fan in United Kingdom is 38.0 years old, more male, and lives primarily in England. The audience is concentrated in England, Greater London, East of England. Top brand affinities include BBC Sport, Manchester United F.C., FIFA World Cup, with strongest over-indexing on BBC Sport (4.86× the country average). Demographically, the Tottenham Hotspur F.C. audience skews more male with an average age of 38.0, and over-indexes on personality traits such as Luxury Orientation, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Soccer
Demographics of Tottenham Hotspur F.C. fans
| Metric | Value |
|---|---|
| Female | 35.0% |
| Male | 65.0% |
| Average age | 38.0 |
| Estimated audience size | 5,179,102 |
Audience persona
The typical Tottenham Hotspur F.C. fan in United Kingdom is more male, around 38.0 years old, with strong Luxury Orientation tendencies and a notable affinity for BBC Sport.
Top regions in United Kingdom
| Region | Reach | Affinity |
|---|---|---|
| England | 3,884,327 | 1.11× |
| Greater London | 1,071,734 | 1.59× |
| East of England | 947,294 | 2× |
| South East | 837,728 | 1.2× |
| South West | 509,378 | 1.2× |
| East Midlands | 351,422 | 0.96× |
| North West | 349,994 | 0.63× |
| Wales | 335,957 | 1.14× |
| Scotland | 326,489 | 0.7× |
| Yorkshire and the Humber | 195,847 | 0.47× |
| Northern Ireland | 167,453 | 1.05× |
| West Midlands | 102,790 | 0.46× |
| North East | 96,464 | 0.48× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| BBC Sport | 4.86× | Sports |
| Manchester United F.C. | 2.67× | Sports |
| FIFA World Cup | 2.47× | Sports |
| FC Bayern Munich | 3.3× | Sports |
| Manchester City F.C. | 3.05× | Sports |
| Eintracht Frankfurt | 19.22× | Sports |
| Premier League | 2.1× | Sports |
| Aston Villa F.C. | 3.25× | Sports |
| Sofascore | 7.13× | Sports |
| Soccer | 1.79× | Sports |
| Newcastle United F.C. | 2.79× | Sports |
| Leicester City F.C. | 3.95× | Sports |
| UEFA Champions League | 2.4× | Sports |
| Wembley Stadium | 2.87× | Sports |
| Match of the Day | 5.15× | Movies & TV |
| Paris Saint-Germain | 4.32× | Sports |
| Liverpool F.C. | 2.07× | Sports |
| Arsenal F.C. | 2.92× | Sports |
| Sportingbet | 6.63× | Sports |
| Chelsea F.C. | 2.73× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.42 |
| Quality Awareness | PREMIUM | 1.2 |
| Early Adopter Mentality | POWER | 1.1 |
| Risk Appetite | THRILL | 1.07 |
| Travelling | THRILL | 1.07 |
| Sports Activity | POWER | 1.02 |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 21.2% |
| United States | 16.7% |
| Germany | 13.6% |
See Tottenham Hotspur F.C. audiences in other countries
More Soccer audiences in United Kingdom
- Manchester United F.C. (33,458,372)
- FIFA World Cup (29,325,960)
- Premier League (21,343,402)
- Liverpool F.C. (14,707,489)
- Manchester City F.C. (14,395,650)
Frequently asked questions
How many fans does Tottenham Hotspur F.C. have in United Kingdom?
Tottenham Hotspur F.C. has an estimated audience of 5,179,102 people in United Kingdom, concentrated in England and Greater London.
What is the gender split and age of Tottenham Hotspur F.C. fans?
35.0% of Tottenham Hotspur F.C. fans are female, 65.0% are male, with an average age of 38.0 years.
Which brands do Tottenham Hotspur F.C. fans like most?
Tottenham Hotspur F.C. fans show strongest brand affinity for BBC Sport (4.86×), Manchester United F.C. (2.67×), and FIFA World Cup (2.47×) over the country average.
Where do Tottenham Hotspur F.C. fans live in United Kingdom?
Tottenham Hotspur F.C. fans in United Kingdom are most concentrated in England (reach 3,884,327), Greater London (reach 1,071,734), and East of England (reach 947,294). These three regions account for the largest share of the active audience.
What other brands do Tottenham Hotspur F.C. fans also like?
Beyond Tottenham Hotspur F.C. itself, the audience over-indexes on Manchester United F.C. (2.67×), FIFA World Cup (2.47×), FC Bayern Munich (3.3×), and Manchester City F.C. (3.05×) compared to the United Kingdom average.
How to read this data
Audience size is the estimated number of people in United Kingdom who actively search for Tottenham Hotspur F.C.. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.