Rascasse Audience Intelligence

Contemporary worship music Audience in Indonesia

A data profile of the people who buy, follow and care about Contemporary worship music in Indonesia — modelled from more than twelve digital signal sources. Contemporary worship music has an estimated audience of 2,525,083 people in Indonesia.

#19among Musical genre in Indonesia
#616among Topic in Indonesia
#42in Music & Radio

Contemporary worship music has an estimated audience of 2,525,083 people in Indonesia. 46.2% are female, 53.8% are male, average age 34.8. Top brand affinities: Tinder, Automated teller machine, Manual transmission, Anti-lock braking system, Hormone.

Top brand affinities include Tinder, Automated teller machine, Manual transmission, with strongest over-indexing on Tinder (8.83× the country average).

Demographically, the Contemporary worship music audience skews balanced with an average age of 34.8, and over-indexes on personality traits such as Tradition, Community Orientation.

The typical Contemporary worship music fan in Indonesia is balanced, around 34.8 years old, with strong Tradition tendencies and a notable affinity for Tinder.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Contemporary worship music profile in Indonesia.

Audience size
2.5M
in Indonesia
Gender
46.2%
53.8% male
Age
34.8
average years
Country rank
#827
Topic in Indonesia
Fig. 01

Search interest · 12-month trend

+150%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Contemporary worship music fans

46.2% are female, 53.8% are male, average age 34.8.

Fig. 02

Gender split

46.2%
Female
53.8%
Male
Demographic split for Contemporary worship music audience in Indonesia
MetricValue
Female46.2%
Male53.8%
Average age34.8
Estimated audience size2,525,083
Fig. 03

Age distribution

Ø 34.8
average years
Age distribution of the Contemporary worship music audience in Indonesia
Age bracketShare%
16-1927%
20-2926%
30-3920%
40-4916%
50+11%
Fig. 04

Worldwide distribution

7.2%

of the worldwide Contemporary worship music audience comes from Indonesia.

Worldwide audience distribution share by country for Contemporary worship music
CountryShare
United States34.4%
Indonesia7.2%
Thailand5.3%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Contemporary worship music audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Contemporary worship music audience
#·InterestCategoryAffinity×
01TinderInternet & Social Media8.83×
02Anti-lock braking systemCars & Mobility6.07×
03Manual transmissionCars & Mobility5.62×
04HormoneHealth5.33×
05HyaluronanBeauty & Wellness5.23×
06Automated teller machineBusiness & Career5.09×
07Catholic ChurchPolitics & Society2.22×
08LotteryGames2.04×
09AllergyHealth1.93×
10InnovationBusiness & Career1.91×
11NASDAQBusiness & Career1.89×
12Vehicle insuranceCars & Mobility1.79×
13Life insuranceBusiness & Career1.78×
14Health insuranceBusiness & Career1.77×
15BaccaratGames1.75×
16Charitable organizationPolitics & Society1.66×
17FertilizerHome & Garden1.65×
18Cancer awarenessHealth1.61×
19Mobile bankingBusiness & Career1.57×
20Public transportCars & Mobility1.56×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Contemporary worship music audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Contemporary worship music audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.76×
Community OrientationOPEN1.66×
SpiritualityBALANCE1.49×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Contemporary worship music audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.66×
Pet OwnershipJOY0.69×
MindfulnessBALANCE0.80×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in Indonesia who actively search for Contemporary worship music. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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