Rascasse Audience Intelligence

Zoom! Target Market in Indonesia

A data profile of the people who buy, follow and care about Zoom! in Indonesia — modelled from more than twelve digital signal sources. Zoom! has an estimated audience of 2,733,039 people in Indonesia.

#30among Brand in Indonesia
#91in Business & Career

The average Zoom! fan in Indonesia is 33.8 years old, balanced, and lives primarily in West Java.

The audience is concentrated in West Java, Jakarta, East Java.

Category: Business & Career · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Zoom! profile in Indonesia.

Audience size
2.7M
in Indonesia
Gender
50.0%♀
50.0% male
Age
33.8
average years
Country rank
#757
Brand in Indonesia
Fig. 01

Search interest · 12-month trend

+14%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Zoom!

50.0% are female, 50.0% are male, average age 33.8.

Fig. 02

Gender split

50.0%
Female
50.0%
Male
Demographic split for Zoom! audience in Indonesia
MetricValue
Female50.0%
Male50.0%
Average age33.8
Estimated audience size2,733,039
Fig. 03

Age distribution

Ø 33.8
average years
Age distribution of the Zoom! audience in Indonesia
Age bracketShare%
16-1922%
20-2930%
30-3928%
40-4917%
50+3%
Fig. 04

Worldwide distribution

3.8%

of the worldwide Zoom! audience comes from Indonesia.

Worldwide audience distribution share by country for Zoom!
CountryShare
United States25.5%
Japan23.3%
Brazil6.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Indonesia average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Zoom! audience in Indonesia is strongest.

Fig. 05

Top regions by affinity

Zoom! customers by region in Indonesia
#RegionReachAffinity×
01Maluku~20K1.52×
02Jakarta~300K1.33×
03East Nusa Tenggara~40K1.32×
04West Papua~10K1.25×
05South Sulawesi~100K1.23×
06Papua (province)~20K1.22×
07Special Region of Yogyakarta~50K1.13×
08West Sulawesi~10K1.12×
09Central Kalimantan~20K1.10×
10Bangka-Belitung Islands~10K1.09×
11Southeast Sulawesi~20K1.05×
12North Kalimantan~9K1.05×
13Central Sulawesi~30K1.04×
14North Sulawesi~30K1.03×
15Bengkulu~20K1.02×
16South Sumatra~60K0.97×
17East Kalimantan~40K0.97×
18East Java~300K0.96×
19West Sumatra~50K0.96×
20Gorontalo (disambiguation)(2)~10K0.94×
21Riau~60K0.91×
22North Sumatra~100K0.90×
23Jambi~30K0.90×
24North Maluku~8K0.89×
25South Kalimantan~30K0.88×
26West Kalimantan~30K0.86×
27Riau Islands~20K0.85×
28Banten~90K0.82×
29Bali~40K0.82×
30Aceh~30K0.82×
31Lampung~50K0.81×
32Central Java~200K0.79×
33West Java~300K0.78×
34West Nusa Tenggara~20K0.66×
Appendix

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How to read this data

Audience size is the estimated number of people in Indonesia who actively search for Zoom!. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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