A data profile of the people who buy, follow and care about CNN in Ireland — modelled from more than twelve digital signal sources. CNN has an estimated audience of 683,845 people in Ireland.
CNN has an estimated audience of 683,845 people in Ireland. 50.3% are female, 49.7% are male, average age 43.0. Top brand affinities: The Guardian, Breaking news, Online newspaper, News broadcasting, Pope Francis.
Top brand affinities include The Guardian, Breaking news, Online newspaper, with strongest over-indexing on The Guardian (1.57× the country average).
Demographically, the CNN audience skews balanced with an average age of 43.0, and over-indexes on personality traits such as Travelling, Design Affinity.
The typical CNN fan in Ireland is balanced, around 43.0 years old, with strong Travelling tendencies and a notable affinity for The Guardian.
The key figures that characterise the CNN profile in Ireland.
50.3% are female, 49.7% are male, average age 43.0.
| Metric | Value |
|---|---|
| Female | 50.3% |
| Male | 49.7% |
| Average age | 43.0 |
| Estimated audience size | 683,845 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 17% | |
| 30-39 | 21% | |
| 40-49 | 24% | |
| 50+ | 27% |
of the worldwide CNN audience comes from Ireland.
| Country | Share |
|---|---|
| United States | 50.6% |
| Canada | 6.7% |
| China | 3.2% |
The strongest cross-interests of the CNN audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Payment system | Shopping | 2.15× | ||
| 02 | Fox News Channel | Movies & TV | 2.03× | ||
| 03 | Polymarket | Business & Career | 1.95× | ||
| 04 | Nigeria | Travel & Leisure | 1.93× | ||
| 05 | Online newspaper | News | 1.89× | ||
| 06 | Television station | Movies & TV | 1.85× | ||
| 07 | Cryptography | Politics & Society | 1.79× | ||
| 08 | Breaking news | Movies & TV | 1.75× | ||
| 09 | Investor | Business & Career | 1.73× | ||
| 10 | Computer security | Business & Career | 1.72× | ||
| 11 | News broadcasting | Business & Career | 1.71× | ||
| 12 | Nostalgia | Home & Garden | 1.71× | ||
| 13 | Activism | Politics & Society | 1.60× | ||
| 14 | The Guardian | News | 1.57× | ||
| 15 | Business & Career | 1.56× | |||
| 16 | Modernity | Arts & Culture | 1.54× | ||
| 17 | Pope Francis | Politics & Society | 1.53× | ||
| 18 | Non-governmental organization | Politics & Society | 1.53× | ||
| 19 | Obituary | Literature | 1.52× | ||
| 20 | The Times | News | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 1.22× | |
| Design Affinity | PREMIUM | 1.03× | |
| Need for Security | CONSERVATISM | 0.76× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.60× | |
| Social Media Usage | JOY | 0.64× | |
| Need for Security | CONSERVATISM | 0.76× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Ireland who actively search for CNN. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Ireland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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