A data profile of the people who buy, follow and care about Atalanta in Italy — modelled from more than twelve digital signal sources. Atalanta has an estimated audience of 13,450,163 people in Italy.
Atalanta has an estimated audience of 13,450,163 people in Italy. 64.0% are female, 36.0% are male, average age 42.0.
The key figures that characterise the Atalanta profile in Italy.
64.0% are female, 36.0% are male, average age 42.0.
| Metric | Value |
|---|---|
| Female | 64.0% |
| Male | 36.0% |
| Average age | 42.0 |
| Estimated audience size | 13,450,163 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 19% | |
| 30-39 | 22% | |
| 40-49 | 21% | |
| 50+ | 25% |
of the worldwide Atalanta audience comes from Italy.
| Country | Share |
|---|---|
| Italy | 92.8% |
| United States | 4.7% |
| Germany | 2.3% |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Italy who actively search for Atalanta. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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