Rascasse Audience Intelligence

Persian cat Audience in Italy

A data profile of the people who buy, follow and care about Persian cat in Italy — modelled from more than twelve digital signal sources. Persian cat has an estimated audience of 4,717,630 people in Italy.

#1012among Topic in Italy#33in Pets & Animals

The average Persian cat fan in Italy is 39.7 years old, more female, and lives primarily in Lombardy.

The audience is concentrated in Lombardy, Lazio, Campania.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Persian cat profile in Italy.

Audience size
4.7M
in Italy
Gender
65.0%♀
35.0% male
Age
39.7
average years
Country rank
#1440
Topic in Italy
Fig. 01

Search interest · 12-month trend

+6%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Persian cat fans

65.0% are female, 35.0% are male, average age 39.7.

Fig. 02

Gender split

65.0%
Female
35.0%
Male
Demographic split for Persian cat audience in Italy
MetricValue
Female65.0%
Male35.0%
Average age39.7
Estimated audience size4,717,630
Fig. 03

Age distribution

Ø 39.7
average years
Age distribution of the Persian cat audience in Italy
Age bracketShare%
16-1921%
20-2918%
30-3917%
40-4921%
50+23%
Fig. 04

Worldwide distribution

5.9%

of the worldwide Persian cat audience comes from Italy.

Worldwide audience distribution share by country for Persian cat
CountryShare
Japan18.5%
United States17.1%
Germany6.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Italy average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Persian cat audience in Italy is strongest.

Fig. 05

Top regions by affinity

Persian cat fans by region: top regions in Italy
#RegionReachAffinity×
01Lombardy~1M1.44×
02Tuscany~400K1.19×
03Lazio~700K1.16×
04Veneto~400K1.13×
05Piedmont~400K1.13×
06Emilia-Romagna~400K1.08×
07Friuli-Venezia Giulia~100K1.08×
08Aosta Valley~10K1.04×
09Sicilia~400K1.01×
10Trentino-Alto Adige/Südtirol~90K1.01×
11Campania~500K1.00×
12Molise~20K1.00×
13Basilicata~40K0.96×
14Liguria~100K0.95×
15Umbria~70K0.94×
16Marche~100K0.93×
17Abruzzo~100K0.92×
18Calabria~100K0.91×
19Sardinia~100K0.91×
20Puglia~300K0.88×
Appendix

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Related profiles, rankings and the same audience in other markets.

More Pets & Animals audiences in Italy

See Persian cat audiences in other countries

How to read this data

Audience size is the estimated number of people in Italy who actively search for Persian cat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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