Rascasse Audience Intelligence

Persian cat Audience in Germany

A data profile of the people who buy, follow and care about Persian cat in Germany — modelled from more than twelve digital signal sources. Persian cat has an estimated audience of 5,397,912 people in Germany.

#587among Topic in Germany#37in Pets & Animals

The average Persian cat fan in Germany is 36.8 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include FIFA World Cup, FC Bayern Munich, Borussia Dortmund, with strongest over-indexing on FIFA World Cup (1.77× the country average).

Demographically, the Persian cat audience skews more female with an average age of 36.8, and over-indexes on personality traits such as Pet Ownership, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Persian cat fan in Germany is more female, around 36.8 years old, with strong Pet Ownership tendencies and a notable affinity for FIFA World Cup.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Persian cat profile in Germany.

Audience size
5.4M
in Germany
Gender
66.7%♀
33.3% male
Age
36.8
average years
Country rank
#935
Topic in Germany
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Persian cat fans

66.7% are female, 33.3% are male, average age 36.8.

Fig. 02

Gender split

66.7%
Female
33.3%
Male
Demographic split for Persian cat audience in Germany
MetricValue
Female66.7%
Male33.3%
Average age36.8
Estimated audience size5,397,912
Fig. 03

Age distribution

Ø 36.8
average years
Age distribution of the Persian cat audience in Germany
Age bracketShare%
16-1926%
20-2921%
30-3919%
40-4919%
50+15%
Fig. 04

Worldwide distribution

6.8%

of the worldwide Persian cat audience comes from Germany.

Worldwide audience distribution share by country for Persian cat
CountryShare
Japan18.5%
United States17.1%
Germany6.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Persian cat audience in Germany is strongest.

Fig. 05

Top regions by affinity

Persian cat fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen~300K1.11×
02Nordrhein-Westfalen~1.5M1.10×
03Sachsen-Anhalt~100K1.06×
04Thüringen~100K1.06×
05Mecklenburg-Vorpommern~100K1.06×
06Niedersachsen~500K1.05×
07Rheinland-Pfalz~300K1.01×
08Baden-Württemberg~700K1.00×
09Hessen~400K1.00×
10Berlin~200K1.00×
11Hamburg~100K0.99×
12Bayern~800K0.98×
13Brandenburg~200K0.96×
14Schleswig-Holstein~200K0.94×
15Saarland~60K0.94×
16Bremen~40K0.88×
Fig. 06

Affinity by region

Affinity by region — Persian cat, Germany
0.88×1.00×1.11×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Persian cat audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Persian cat audience
#·InterestCategoryAffinity×
01ParentKids & Family2.04×
022. BundesligaSports2.03×
03HorsesPets & Animals1.99×
04House musicMusic & Radio1.96×
05ChildhoodKids & Family1.92×
06Animal welfarePolitics & Society1.85×
07Borussia DortmundSports1.84×
08AnimalPets & Animals1.79×
09FIFA World CupSports1.77×
10Harry PotterMovies & TV1.76×
11UEFA Champions LeagueSports1.75×
12BundesligaSports1.71×
13Electronic musicMusic & Radio1.67×
14PetsPets & Animals1.63×
15FC Bayern MunichSports1.62×
16PsychologyBusiness & Career1.62×
17SV Werder BremenSports1.59×
18IKEAHome & Garden1.58×
19Rock musicMusic & Radio1.58×
20SpotifyInternet & Social Media1.56×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Persian cat audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Persian cat audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY1.53×
TraditionCONSERVATISM1.38×
Design AffinityPREMIUM1.34×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Persian cat audience · Rather not
TraitClusterDeviationScore
Career OrientationPOWER0.60×
Quality AwarenessPREMIUM0.70×
Need for SecurityCONSERVATISM0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Persian cat have in Germany?

Persian cat has an estimated audience of 5,397,912 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Persian cat fans?

66.7% of Persian cat fans are female, 33.3% are male, with an average age of 36.8 years.

03

Which brands do Persian cat fans like most?

Persian cat fans show strongest brand affinity for FIFA World Cup (1.77×), FC Bayern Munich (1.62×), and Borussia Dortmund (1.84×) over the country average.

04

Where do Persian cat fans live in Germany?

Persian cat fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~1.5M), Bayern (reach ~800K), and Baden-Württemberg (reach ~700K). These three regions account for the largest share of the active audience.

05

What other brands do Persian cat fans also like?

Beyond Persian cat itself, the audience over-indexes on FC Bayern Munich (1.62×), Borussia Dortmund (1.84×), Harry Potter (1.76×), and Bundesliga (1.71×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Pets & Animals audiences in Germany

See Persian cat audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Persian cat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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