A data profile of the people who buy, follow and care about Piero Pelù in Italy — modelled from more than twelve digital signal sources. Piero Pelù has an estimated audience of 616,760 people in Italy.
The average Piero Pelù fan in Italy is 36.7 years old, balanced, and lives primarily in Lombardy.
The audience is concentrated in Lombardy, Lazio, Tuscany.
Top brand affinities include TicketOne, Nonprofit organization, Bologna F.C. 1909, with strongest over-indexing on TicketOne (2.58× the country average).
Demographically, the Piero Pelù audience skews balanced with an average age of 36.7, and over-indexes on personality traits such as Individualism, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 20 regions tracked by Rascasse.
The typical Piero Pelù fan in Italy is balanced, around 36.7 years old, with strong Individualism tendencies and a notable affinity for TicketOne.
The key figures that characterise the Piero Pelù profile in Italy.
48.8% are female, 51.2% are male, average age 36.7.
| Metric | Value |
|---|---|
| Female | 48.8% |
| Male | 51.2% |
| Average age | 36.7 |
| Estimated audience size | 616,760 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 23% | |
| 30-39 | 33% | |
| 40-49 | 19% | |
| 50+ | 8% |
of the worldwide Piero Pelù audience comes from Italy.
| Country | Share |
|---|---|
| Italy | 99.1% |
| Germany | 0.6% |
| United States | 0.2% |
Where the Piero Pelù audience in Italy is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Tuscany | ~60K | 1.49× | |
| 02 | Emilia-Romagna | ~60K | 1.21× | |
| 03 | Molise | ~3K | 1.18× | |
| 04 | Friuli-Venezia Giulia | ~10K | 1.15× | |
| 05 | Lombardy | ~100K | 1.11× | |
| 06 | Sardinia | ~20K | 1.11× | |
| 07 | Lazio | ~80K | 1.10× | |
| 08 | Liguria | ~20K | 1.07× | |
| 09 | Piedmont | ~50K | 1.05× | |
| 10 | Sicilia | ~60K | 1.04× | |
| 11 | Puglia | ~40K | 1.04× | |
| 12 | Veneto | ~50K | 1.03× | |
| 13 | Marche | ~20K | 1.00× | |
| 14 | Abruzzo | ~10K | 0.99× | |
| 15 | Umbria | ~9K | 0.89× | |
| 16 | Calabria | ~20K | 0.84× | |
| 17 | Basilicata | ~4K | 0.80× | |
| 18 | Campania | ~50K | 0.78× | |
| 19 | Aosta Valley | ~1K | 0.78× | |
| 20 | Trentino-Alto Adige/Südtirol | ~8K | 0.70× |
The strongest cross-interests of the Piero Pelù audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Iron Maiden | Music & Radio | 4.21× | ||
| 02 | AC/DC | Music & Radio | 4.06× | ||
| 03 | Cider | Food & Beverages | 3.68× | ||
| 04 | Phil Collins | Music & Radio | 3.40× | ||
| 05 | David Bowie | Music & Radio | 3.20× | ||
| 06 | Individualism | Politics & Society | 2.96× | ||
| 07 | Stadium | Sports | 2.79× | ||
| 08 | True Detective | Movies & TV | 2.75× | ||
| 09 | TicketOne | Travel & Leisure | 2.58× | ||
| 10 | Anne Hathaway | Movies & TV | 2.06× | ||
| 11 | Bologna F.C. 1909 | Sports | 2.01× | ||
| 12 | Baking powder | Food & Beverages | 2.00× | ||
| 13 | Cagliari Calcio | Sports | 1.90× | ||
| 14 | Virtual reality | Technology & Electronics | 1.84× | ||
| 15 | Subscription business model | Shopping | 1.82× | ||
| 16 | Rail transport | Travel & Leisure | 1.81× | ||
| 17 | Nonprofit organization | Politics & Society | 1.71× | ||
| 18 | S.S. Lazio | Sports | 1.71× | ||
| 19 | ACF Fiorentina | Sports | 1.56× | ||
| 20 | TV talkshows | Movies & TV | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 1.71× | |
| Convenience Orientation | PREMIUM | 1.64× | |
| Career Orientation | POWER | 1.39× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 0.57× | |
| Price Sensitivity | PREMIUM | 0.70× | |
| Luxury Orientation | PREMIUM | 0.77× |
Piero Pelù has an estimated audience of 616,760 people in Italy, concentrated in Lombardy and Lazio.
48.8% of Piero Pelù fans are female, 51.2% are male, with an average age of 36.7 years.
Piero Pelù fans show strongest brand affinity for TicketOne (2.58×), Nonprofit organization (1.71×), and Bologna F.C. 1909 (2.01×) over the country average.
Piero Pelù fans in Italy are most concentrated in Lombardy (reach ~100K), Lazio (reach ~80K), and Tuscany (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Piero Pelù itself, the audience over-indexes on Nonprofit organization (1.71×), Bologna F.C. 1909 (2.01×), S.S. Lazio (1.71×), and Subscription business model (1.82×) compared to the Italy average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Italy who actively search for Piero Pelù. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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