Top 11 Auctions in Italy
This curated ranking covers the 11 largest auctions in Italy, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. EBay, Phillips (auctioneers) and Heritage Auctions lead the list with a combined estimated audience of 17,117,327 people. Across all 11 entries the average audience size is 1,562,611, and the largest, EBay, reaches around 16,633,206 people in Italy. Audience size is the estimated number of unique people in Italy who actively engage with each auctions, derived from search demand signals. Rankings reflect search-behavior signals collected across Italy and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  EBay |
16,633,206 | 7.3% | Auctions | Shopping |
| 2 |  Phillips (auctioneers) |
424,467 | 4.2% | Auctions | Shopping |
| 3 |  Heritage Auctions |
59,654 | 4.3% | Auctions | Shopping |
| 4 |  Whatnot |
22,133 | 0.3% | Auctions | Shopping |
| 5 |  Artcurial |
14,964 | 4.5% | Auctions | Arts & Culture |
| 6 |  Antiquorum |
13,184 | 20.0% | Auctions | Arts & Culture |
| 7 |  Millon |
10,082 | 1.7% | Auctions | Arts & Culture |
| 8 |  Hôtel Drouot |
4,390 | 2.3% | Auctions | Arts & Culture |
| 9 |  EBid |
2,959 | 1.7% | Auctions | Shopping |
| 10 |  HVMC |
2,582 | 5.8% | Auctions | Arts & Culture |
| 11 |  AuctionZip |
1,102 | 0.1% | Auctions | Shopping |
Frequently asked questions
How is this Top 11 list compiled?
Rascasse aggregates anonymized search-behavior signals across Italy and ranks each auctions by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest auctions in Italy?
EBay currently leads with an estimated audience of 16,633,206 people in Italy.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across Italy. Lists below 5 entries are not published. See methodology for full details.