A data profile of the people who buy, follow and care about Belém in Mexico — modelled from more than twelve digital signal sources. Belém has an estimated audience of 4,237,905 people in Mexico.
The average Belém fan in Mexico is 29.9 years old, more female, and lives primarily in Distrito Federal.
The audience is concentrated in Distrito Federal, State of Mexico, Jalisco.
The key figures that characterise the Belém profile in Mexico.
59.8% are female, 40.2% are male, average age 29.9.
| Metric | Value |
|---|---|
| Female | 59.8% |
| Male | 40.2% |
| Average age | 29.9 |
| Estimated audience size | 4,237,905 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 44% | |
| 20-29 | 24% | |
| 30-39 | 16% | |
| 40-49 | 12% | |
| 50+ | 5% |
of the worldwide Belém audience comes from Mexico.
| Country | Share |
|---|---|
| Brazil | 56.2% |
| Mexico | 12.5% |
| Portugal | 5.6% |
Where the Belém audience in Mexico is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Distrito Federal | ~800K | 1.38× | |
| 02 | Colima | ~30K | 1.16× | |
| 03 | Baja California Sur | ~40K | 1.11× | |
| 04 | Tlaxcala | ~50K | 1.08× | |
| 05 | Durango | ~60K | 1.06× | |
| 06 | Aguascalientes | ~60K | 1.03× | |
| 07 | Guerrero | ~100K | 1.02× | |
| 08 | Hidalgo | ~100K | 1.01× | |
| 09 | Morelos | ~70K | 1.01× | |
| 10 | Chiapas | ~100K | 0.99× | |
| 11 | Yucatan | ~90K | 0.98× | |
| 12 | Michoacan de Ocampo | ~100K | 0.97× | |
| 13 | Coahuila de Zaragoza | ~100K | 0.97× | |
| 14 | State of Mexico | ~600K | 0.96× | |
| 15 | Chihuahua | ~100K | 0.96× | |
| 16 | Sinaloa | ~100K | 0.96× | |
| 17 | Veracruz (state) | ~200K | 0.94× | |
| 18 | Puebla | ~200K | 0.94× | |
| 19 | Guanajuato | ~200K | 0.94× | |
| 20 | Baja California | ~200K | 0.94× | |
| 21 | Jalisco | ~300K | 0.92× | |
| 22 | Nuevo Leon | ~200K | 0.91× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Mexico who actively search for Belém. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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