Political party Audience in Mexico
Political party has an estimated audience of 4,495,680 people in Mexico. 44.6% are female, 55.4% are male, average age 35.9.
Demographically, the Political party audience skews more male with an average age of 35.9, and over-indexes on personality traits such as Spirituality, Travelling.
Category: Politics & Society · Type: Topic
Demographics of Political party fans
| Metric | Value |
|---|---|
| Female | 44.6% |
| Male | 55.4% |
| Average age | 35.9 |
| Estimated audience size | 4,495,680 |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.53 |
| Travelling | THRILL | 1.4 |
| Urban Lifestyle | OPEN | 1.23 |
| Risk Appetite | THRILL | 1.16 |
| Need for Security | CONSERVATISM | 1.03 |
| Sustainability | BALANCE | 1.01 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 16.9% |
| India | 7.3% |
| Italy | 5.7% |
See Political party audiences in other countries
More Politics & Society audiences in Mexico
- Fitness and wellness (17,183,611)
- Music (17,018,882)
- Sports (16,043,635)
- Consumer electronics (15,780,014)
- Sports and outdoors (15,708,621)
How to read this data
Audience size is the estimated number of people in Mexico who actively search for Political party. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.