Fitness and wellness Audience in Mexico

Fitness and wellness has an estimated audience of 17,183,611 people in Mexico. Top regions: State of Mexico, Distrito Federal, Jalisco.

The audience is concentrated in State of Mexico, Distrito Federal, Jalisco.

Category: Sports · Type: Topic · Subtype: Lifestyle cluster

Demographics of Fitness and wellness fans

Demographic split for Fitness and wellness audience in Mexico
MetricValue
Estimated audience size17,183,611

Fitness and wellness fans by region: top regions in Mexico

Top regions ranked by reach for Fitness and wellness in Mexico
RegionReachAffinity
State of Mexico~2M0.91×
Distrito Federal~2M0.92×
Jalisco~1M0.95×
Veracruz (state)~1M0.98×
Nuevo Leon~1M0.95×
Puebla~900K0.98×
Guanajuato~800K0.99×
Baja California~700K0.99×
Hidalgo~400K1.07×
Yucatan~400K1.07×
Morelos~300K1.17×

Worldwide distribution

Worldwide audience distribution share by country for Fitness and wellness
CountryShare
United States22.5%
India7.3%
United Kingdom4.5%

See Fitness and wellness audiences in other countries

More Lifestyle cluster audiences in Mexico

How to read this data

Audience size is the estimated number of people in Mexico who actively search for Fitness and wellness. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.