Fitness and wellness Audience in Canada
Fitness and wellness has an estimated audience of 18,942,222 people in Canada. Top regions: Ontario, Quebec, British Columbia.
The audience is concentrated in Ontario, Quebec, British Columbia.
Category: Sports · Type: Topic · Subtype: Lifestyle cluster
Demographics of Fitness and wellness fans
| Metric | Value |
|---|---|
| Estimated audience size | 18,942,222 |
Fitness and wellness fans by region: top regions in Canada
| Region | Reach | Affinity |
|---|---|---|
| Ontario | ~6.5M | 0.8× |
| Quebec | ~4M | 0.88× |
| British Columbia | ~2.5M | 0.9× |
| Alberta | ~2M | 0.92× |
| Manitoba | ~700K | 0.99× |
| Saskatchewan | ~600K | 1.02× |
| Nova Scotia | ~600K | 1.02× |
| New Brunswick | ~500K | 1.07× |
| Newfoundland and Labrador | ~300K | 1.15× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.5% |
| India | 7.3% |
| United Kingdom | 4.5% |
See Fitness and wellness audiences in other countries
- Fitness and wellness — Germany
- Fitness and wellness — United States
- Fitness and wellness — United Kingdom
- Fitness and wellness — France
- Fitness and wellness — Italy
- Fitness and wellness — Spain
- Fitness and wellness — Brazil
- Fitness and wellness — Japan
- Fitness and wellness — South Korea
- Fitness and wellness — India
- Fitness and wellness — Mexico
More Lifestyle cluster audiences in Canada
- Entertainment (22,290,233)
- Business and industry (21,309,471)
- Food and drink (21,077,113)
- Arts and music (21,063,262)
- Sports (20,983,256)
How to read this data
Audience size is the estimated number of people in Canada who actively search for Fitness and wellness. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Canada. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.