Rascasse Audience Intelligence

Digital photography Audience in Netherlands

A data profile of the people who buy, follow and care about Digital photography in Netherlands — modelled from more than twelve digital signal sources. Digital photography has an estimated audience of 1,619,878 people in Netherlands.

The average Digital photography fan in Netherlands is 41.5 years old, more female, and lives primarily in Zuid-Holland.

The audience is concentrated in Zuid-Holland, North Holland, North Brabant.

Top brand affinities include Street photography, Fine-art photography, Travel photography, with strongest over-indexing on Street photography (10.26× the country average).

Demographically, the Digital photography audience skews more female with an average age of 41.5, and over-indexes on personality traits such as Healthy Lifestyle, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.

The typical Digital photography fan in Netherlands is more female, around 41.5 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Street photography.

Category: Business & Career · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-12.

Section 01

At a glance

The key figures that characterise the Digital photography profile in Netherlands.

Audience size
1.6M
in Netherlands
Gender
64.4%
35.6% male
Age
41.5
average years
Country rank
#750
Topic in Netherlands
Fig. 01

Search interest · 12-month trend

-2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Digital photography fans

64.4% are female, 35.6% are male, average age 41.5.

Fig. 02

Gender split

64.4%
Female
35.6%
Male
Demographic split for Digital photography audience in Netherlands
MetricValue
Female64.4%
Male35.6%
Average age41.5
Estimated audience size1,619,878
Fig. 03

Age distribution

Ø 41.5
average years
Age distribution of the Digital photography audience in Netherlands
Age bracketShare%
16-1914%
20-2920%
30-3918%
40-4921%
50+27%
Fig. 04

Worldwide distribution

0.8%

of the worldwide Digital photography audience comes from Netherlands.

Worldwide audience distribution share by country for Digital photography
CountryShare
United States16.7%
Japan10.5%
China7.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Netherlands average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Digital photography audience in Netherlands is strongest.

Fig. 05

Top regions by affinity

Digital photography fans by region: top regions in Netherlands
#RegionReachAffinity×
01Drenthe~60K1.11×
02Flevoland~50K1.04×
03Zeeland~40K1.02×
04Overijssel~100K1.01×
05Friesland~60K1.01×
06Limburg~100K0.99×
07Groningen~60K0.98×
08Utrecht~100K0.97×
09Gelderland~200K0.96×
10North Brabant~200K0.95×
11Zuid-Holland~400K0.93×
12North Holland~300K0.93×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Digital photography audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Digital photography audience
#·InterestCategoryAffinity×
01Street photographyTechnology & Electronics10.26×
02Fine-art photographyTechnology & Electronics9.63×
03Portrait photographyTechnology & Electronics9.24×
04Documentary photographyTechnology & Electronics8.39×
05Photo shootTechnology & Electronics8.11×
06PhotojournalismTechnology & Electronics7.85×
07Travel photographyTechnology & Electronics6.31×
08Outdoor PhotographerArts & Culture5.79×
09VideographyInternet & Social Media5.68×
10Landscape photographyTechnology & Electronics5.59×
11Wildlife photographyTechnology & Electronics4.96×
12Fashion showFashion & Accessoires4.54×
13Backpacking (travel)Travel & Leisure4.41×
14Nature photographyTechnology & Electronics4.20×
15Dog healthPets & Animals3.97×
16Art exhibitionArts & Culture3.60×
17PhotographerTechnology & Electronics3.52×
18Dog walkingPets & Animals3.21×
19PhotographTechnology & Electronics2.15×
20MoviesMovies & TV1.56×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Digital photography audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Digital photography audience · What stands out
TraitClusterDeviationScore
Healthy LifestyleBALANCE1.68×
SustainabilityBALANCE1.56×
IndulgenceJOY1.44×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Digital photography audience · Rather not
TraitClusterDeviationScore
Urban LifestyleOPEN0.78×
Need for SecurityCONSERVATISM0.79×
Design AffinityPREMIUM0.82×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Digital photography have in Netherlands?

Digital photography has an estimated audience of 1,619,878 people in Netherlands, concentrated in Zuid-Holland and North Holland.

02

What is the gender split and age of Digital photography fans?

64.4% of Digital photography fans are female, 35.6% are male, with an average age of 41.5 years.

03

Which brands do Digital photography fans like most?

Digital photography fans show strongest brand affinity for Street photography (10.26×), Fine-art photography (9.63×), and Travel photography (6.31×) over the country average.

04

Where do Digital photography fans live in Netherlands?

Digital photography fans in Netherlands are most concentrated in Zuid-Holland (reach ~400K), North Holland (reach ~300K), and North Brabant (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Digital photography fans also like?

Beyond Digital photography itself, the audience over-indexes on Fine-art photography (9.63×), Travel photography (6.31×), Landscape photography (5.59×), and Documentary photography (8.39×) compared to the Netherlands average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Netherlands who actively search for Digital photography. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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