A data profile of the people who buy, follow and care about Hamar Arbeiderblad in Norway — modelled from more than twelve digital signal sources. Hamar Arbeiderblad has an estimated audience of 1,306,415 people in Norway.
Hamar Arbeiderblad has an estimated audience of 1,306,415 people in Norway. 54.4% are female, 45.6% are male, average age 46.7. Top brand affinities: Alpine skiing, Rail transport, Tabloid (newspaper format), Garden furniture, Hardware store.
Top brand affinities include Alpine skiing, Rail transport, Tabloid (newspaper format), with strongest over-indexing on Alpine skiing (1.54× the country average).
Demographically, the Hamar Arbeiderblad audience skews balanced with an average age of 46.7, and over-indexes on personality traits such as Convenience Orientation, Family Orientation.
The typical Hamar Arbeiderblad fan in Norway is balanced, around 46.7 years old, with strong Convenience Orientation tendencies and a notable affinity for Alpine skiing.
The key figures that characterise the Hamar Arbeiderblad profile in Norway.
54.4% are female, 45.6% are male, average age 46.7.
| Metric | Value |
|---|---|
| Female | 54.4% |
| Male | 45.6% |
| Average age | 46.7 |
| Estimated audience size | 1,306,415 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 11% | |
| 30-39 | 15% | |
| 40-49 | 29% | |
| 50+ | 37% |
of the worldwide Hamar Arbeiderblad audience comes from Norway.
| Country | Share |
|---|---|
| Norway | 97.4% |
| Sweden | 1.4% |
| United States | 0.3% |
The strongest cross-interests of the Hamar Arbeiderblad audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Dallas Stars | Sports | 6.16× | ||
| 02 | Slow cooker | Food & Beverages | 4.39× | ||
| 03 | Rail transport | Travel & Leisure | 2.82× | ||
| 04 | Ice skating | Sports | 2.56× | ||
| 05 | Oktoberfest | Travel & Leisure | 2.49× | ||
| 06 | NHL | Sports | 2.07× | ||
| 07 | Convenience store | Food & Beverages | 2.06× | ||
| 08 | FIS Alpine Ski World Cup | Sports | 1.89× | ||
| 09 | Madonna | Music & Radio | 1.74× | ||
| 10 | Garden furniture | Home & Garden | 1.67× | ||
| 11 | Air pollution | Health | 1.67× | ||
| 12 | Volvo | Cars & Mobility | 1.65× | ||
| 13 | Hardware store | Home & Garden | 1.61× | ||
| 14 | Veterinary medicine | Business & Career | 1.59× | ||
| 15 | Peugeot | Cars & Mobility | 1.56× | ||
| 16 | Efficient energy use | Technology & Electronics | 1.56× | ||
| 17 | Alpine skiing | Sports | 1.54× | ||
| 18 | Used car | Cars & Mobility | 1.54× | ||
| 19 | Tabloid (newspaper format) | Literature | 1.52× | ||
| 20 | Handball | Sports | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.62× | |
| Family Orientation | CONSERVATISM | 1.33× | |
| Need for Security | CONSERVATISM | 1.26× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.59× | |
| Mindfulness | BALANCE | 0.74× | |
| Luxury Orientation | PREMIUM | 0.74× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Hamar Arbeiderblad. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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