A data profile of the people who buy, follow and care about Drake in Poland — modelled from more than twelve digital signal sources. Drake has an estimated audience of 205,739 people in Poland.
Drake has an estimated audience of 205,739 people in Poland. 47.0% are female, 53.0% are male, average age 26.8. Top brand affinities: TikTok, Fitness and wellness, Hip hop music, Underground hip hop, FC Barcelona.
Top brand affinities include TikTok, Fitness and wellness, Hip hop music, with strongest over-indexing on TikTok (1.7× the country average).
Demographically, the Drake audience skews balanced with an average age of 26.8, and over-indexes on personality traits such as Individualism, Mindfulness.
The typical Drake fan in Poland is balanced, around 26.8 years old, with strong Individualism tendencies and a notable affinity for TikTok.
The key figures that characterise the Drake profile in Poland.
47.0% are female, 53.0% are male, average age 26.8.
| Metric | Value |
|---|---|
| Female | 47.0% |
| Male | 53.0% |
| Average age | 26.8 |
| Estimated audience size | 205,739 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 56% | |
| 20-29 | 24% | |
| 30-39 | 10% | |
| 40-49 | 6% | |
| 50+ | 4% |
of the worldwide Drake audience comes from Poland.
| Country | Share |
|---|---|
| United States | 43.1% |
| Canada | 5.4% |
| United Kingdom | 4.8% |
The strongest cross-interests of the Drake audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Underground hip hop | Music & Radio | 6.25× | ||
| 02 | Travis Scott | Music & Radio | 5.75× | ||
| 03 | YouTube Music | Internet & Social Media | 2.99× | ||
| 04 | Self-love | Health | 2.62× | ||
| 05 | Travel website | Travel & Leisure | 2.31× | ||
| 06 | Hip hop music | Music & Radio | 2.21× | ||
| 07 | Streetwear | Fashion & Accessoires | 2.07× | ||
| 08 | Twitch | Games | 2.01× | ||
| 09 | Deal of the day | Shopping | 1.97× | ||
| 10 | Self care | Health | 1.95× | ||
| 11 | Self-awareness | Health | 1.94× | ||
| 12 | Stranger Things | Movies & TV | 1.89× | ||
| 13 | Nike | Fashion & Accessoires | 1.88× | ||
| 14 | Spotify | Internet & Social Media | 1.78× | ||
| 15 | TikTok | Internet & Social Media | 1.70× | ||
| 16 | Mobile game | Games | 1.70× | ||
| 17 | Skin care | Beauty & Wellness | 1.61× | ||
| 18 | Celebrity | Movies & TV | 1.56× | ||
| 19 | Fitness and wellness | Sports | 1.52× | ||
| 20 | FC Barcelona | Sports | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 1.63× | |
| Mindfulness | BALANCE | 1.56× | |
| Early Adopter Mentality | POWER | 1.48× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.61× | |
| Quality Awareness | PREMIUM | 0.83× | |
| Spirituality | BALANCE | 0.84× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Drake. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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