Rascasse Audience Intelligence

El País (Uruguay) Audience in Portugal

A data profile of the people who buy, follow and care about El País (Uruguay) in Portugal — modelled from more than twelve digital signal sources. El País (Uruguay) has an estimated audience of 1,335,930 people in Portugal.

#5among Newspaper in Portugal#33among Website / Newspaper / Magazine in Portugal#10in News

The average El País (Uruguay) fan in Portugal is 48.6 years old, balanced, and lives primarily in Lisbon District.

The audience is concentrated in Lisbon District, Porto District, Faro District.

Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-13.

Section 01

At a glance

The key figures that characterise the El País (Uruguay) profile in Portugal.

Audience size
1.3M
in Portugal
Gender
53.4%♀
46.6% male
Age
48.6
average years
Country rank
#789
Website / Newspaper / Magazine in Portugal
Fig. 01

Search interest · 12-month trend

+54%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of El País (Uruguay)

53.4% are female, 46.6% are male, average age 48.6.

Fig. 02

Gender split

53.4%
Female
46.6%
Male
Demographic split for El País (Uruguay) audience in Portugal
MetricValue
Female53.4%
Male46.6%
Average age48.6
Estimated audience size1,335,930
Fig. 03

Age distribution

Ø 48.6
average years
Age distribution of the El País (Uruguay) audience in Portugal
Age bracketShare%
16-192%
20-2910%
30-3919%
40-4930%
50+40%
Fig. 04

Worldwide distribution

4.2%

of the worldwide El País (Uruguay) audience comes from Portugal.

Worldwide audience distribution share by country for El País (Uruguay)
CountryShare
Spain27.8%
France9.8%
Germany9.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Portugal average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the El País (Uruguay) audience in Portugal is strongest.

Fig. 05

Top regions by affinity

El País (Uruguay) fans by region: top regions in Portugal
#RegionReachAffinity×
01Viana do Castelo District~90K2.85×
02Faro District~100K1.39×
03Lisbon District~500K1.30×
04Portalegre District~20K1.27×
05Bragança District~20K1.19×
06Guarda District~20K0.95×
07Évora District~20K0.94×
08Coimbra District~60K0.93×
09Vila Real District~20K0.93×
10Beja District~20K0.92×
11Porto District~200K0.86×
12Santarém District~50K0.86×
13Azores~30K0.86×
14Castelo Branco District~20K0.84×
15Braga District~90K0.73×
16Aveiro District~70K0.70×
17Setúbal District~100K0.68×
18Leiria District~50K0.68×
19Viseu District~30K0.55×
20Madeira~20K0.55×
Appendix

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How to read this data

Audience size is the estimated number of people in Portugal who actively search for El País (Uruguay). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Portugal. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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