Rascasse Audience Intelligence

The Andy Warhol Museum Audience in Portugal

A data profile of the people who buy, follow and care about The Andy Warhol Museum in Portugal — modelled from more than twelve digital signal sources. The Andy Warhol Museum has an estimated audience of 7,830 people in Portugal.

The average The Andy Warhol Museum fan in Portugal is 30.9 years old, more female, and lives primarily in Lisbon District.

The audience is concentrated in Lisbon District, Porto District, Setúbal District.

Top brand affinities include Claude Monet, Frida Kahlo, Modern art, with strongest over-indexing on Claude Monet (18.21× the country average).

Demographically, the The Andy Warhol Museum audience skews more female with an average age of 30.9, and over-indexes on personality traits such as Quality Awareness, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 10 regions tracked by Rascasse.

The typical The Andy Warhol Museum fan in Portugal is more female, around 30.9 years old, with strong Quality Awareness tendencies and a notable affinity for Claude Monet.

Category: Arts & Culture · Type: POI · Subtype: Museum

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the The Andy Warhol Museum profile in Portugal.

Audience size
8K
in Portugal
Gender
64.4%♀
35.6% male
Age
30.9
average years
Country rank
#32637
POI in Portugal
Fig. 01

Search interest · 12-month trend

-33%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of The Andy Warhol Museum fans

64.4% are female, 35.6% are male, average age 30.9.

Fig. 02

Gender split

64.4%
Female
35.6%
Male
Demographic split for The Andy Warhol Museum audience in Portugal
MetricValue
Female64.4%
Male35.6%
Average age30.9
Estimated audience size7,830
Fig. 03

Age distribution

Ø 30.9
average years
Age distribution of the The Andy Warhol Museum audience in Portugal
Age bracketShare%
16-1937%
20-2923%
30-3922%
40-4917%
50+0%
Fig. 04

Worldwide distribution

0.9%

of the worldwide The Andy Warhol Museum audience comes from Portugal.

Worldwide audience distribution share by country for The Andy Warhol Museum
CountryShare
United States32.4%
Japan16.7%
United Kingdom8.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Portugal average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The Andy Warhol Museum audience in Portugal is strongest.

Fig. 05

Top regions by affinity

The Andy Warhol Museum fans by region: top regions in Portugal
#RegionReachAffinity×
01Madeira<1K1.11×
02Coimbra District<1K1.06×
03Leiria District<1K1.03×
04Aveiro District<1K1.01×
05Faro District<1K0.99×
06Braga District<1K0.98×
07Setúbal District<1K0.97×
08Porto District~2K0.92×
09Santarém District<1K0.92×
10Lisbon District~2K0.88×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the The Andy Warhol Museum audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for The Andy Warhol Museum audience
#·InterestCategoryAffinity×
01Claude MonetArts & Culture18.21×
02Anthony HopkinsMovies & TV8.29×
03Jean-Claude Van DammeMovies & TV7.83×
04Frida KahloArts & Culture7.39×
05The Matrix (franchise)Movies & TV7.24×
06Prison BreakMovies & TV7.11×
07Reese WitherspoonMovies & TV7.06×
08Parks and RecreationMovies & TV7.01×
09Andy WarholArts & Culture6.70×
10Sotheby'sBusiness & Career5.36×
11Nicole KidmanMovies & TV4.31×
12PosterArts & Culture2.98×
13Modern artArts & Culture2.50×
14TripAdvisorTravel & Leisure1.89×
15Art museumArts & Culture1.86×
16Cultural heritagePolitics & Society1.70×
17Louis VuittonFashion & Accessoires1.69×
18Contemporary artArts & Culture1.67×
19AirbnbTravel & Leisure1.66×
20mulheresMovies & TV1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the The Andy Warhol Museum audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by The Andy Warhol Museum audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.47×
IndividualismJOY1.41×
TravellingTHRILL1.27×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by The Andy Warhol Museum audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.79×
Risk AppetiteTHRILL0.84×
SpiritualityBALANCE0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does The Andy Warhol Museum have in Portugal?

The Andy Warhol Museum has an estimated audience of 7,830 people in Portugal, concentrated in Lisbon District and Porto District.

02

What is the gender split and age of The Andy Warhol Museum fans?

64.4% of The Andy Warhol Museum fans are female, 35.6% are male, with an average age of 30.9 years.

03

Which brands do The Andy Warhol Museum fans like most?

The Andy Warhol Museum fans show strongest brand affinity for Claude Monet (18.21×), Frida Kahlo (7.39×), and Modern art (2.5×) over the country average.

04

Where do The Andy Warhol Museum fans live in Portugal?

The Andy Warhol Museum fans in Portugal are most concentrated in Lisbon District (reach ~2K), Porto District (reach ~2K), and Setúbal District (reach <1K). These three regions account for the largest share of the active audience.

05

What other brands do The Andy Warhol Museum fans also like?

Beyond The Andy Warhol Museum itself, the audience over-indexes on Frida Kahlo (7.39×), Modern art (2.5×), Airbnb (1.66×), and Anthony Hopkins (8.29×) compared to the Portugal average.

Appendix

Explore more audiences

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How to read this data

Audience size is the estimated number of people in Portugal who actively search for The Andy Warhol Museum. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Portugal. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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