Rascasse Audience Intelligence

ABC Television Audience Demographics in United States

ABC Television has an estimated audience of 2.3M people in United States.

#56among Entertainment in United States
#111among TV channels in United States#1986in Movies & TV

The average ABC Television fan in United States is 48.0 years old, balanced, and lives primarily in Texas.

By number of fans, ABC Television ranks #68 among the 1386 objects in Entertainment in United States — 0.8× the group median.

Its fans are 7.4 years older than the group average of 40.6.

Women make up 45.5% of the fan base, 9.8 percentage points fewer than the group average.

Compared with the other 1385 objects in Entertainment, ABC Television fans stand out for their interest in WBAL-TV, Jonathan Groff and Ariel Winter.

Interest is seasonal: March, June and November account for 45% of the year's searches, July is the quietest month.

Most fans live in Texas, California, New York.

Top affinities include WBAL-TV, Jonathan Groff, Ariel Winter, with strongest over-indexing on WBAL-TV (24.98× the country average).

Demographically, the ABC Television audience skews balanced with an average age of 48.0, and over-indexes on personality traits such as Patriotism, Family Orientation.

The typical ABC Television fan in United States is balanced, around 48.0 years old, with strong Patriotism tendencies and a notable affinity for WBAL-TV.

Category: Movies & TV · Type: TV Channel · Subtype: Entertainment

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
2.3M
in United States
Gender
45.5%♀
54.5% male
Age
48.0
average years
Country rank
#12987
among all objects in United States
Fig. 01

Search interest · 12-month trend

-89%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Audience demographics of ABC Television

45.5% are female, 54.5% are male, average age 48.0.

Fig. 02

Gender split

45.5%
Female
54.5%
Male
Demographic split for ABC Television audience in United States
MetricValue
Female45.5%
Male54.5%
Average age48.0
Estimated audience size2.3M
Fig. 03

Age distribution

Ø 48.0
average years
Age distribution of the ABC Television audience in United States
Age bracketShare%
16-249%
25-3411%
35-4414%
45-5421%
55+45%
Fig. 04

Worldwide distribution

47.4%

of the worldwide ABC Television audience comes from United States.

Worldwide audience distribution share by country for ABC Television
CountryShare
United States47.4%
Australia37.1%
Canada3.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

ABC Television fans by region: top regions in United States
#RegionReachAffinity×
01Alabama~80K2.42×
02Oklahoma~60K2.13×
03Mississippi~40K1.93×
04Georgia~100K1.80×
05Tennessee~80K1.69×
06Iowa~30K1.44×
07Texas~200K1.34×
08South Carolina~50K1.22×
09Louisiana~40K1.22×
10Indiana~50K1.13×
11Kentucky~30K1.07×
12Montana~8K1.07×
13Colorado~40K1.06×
14Arkansas~20K1.06×
15New York~100K1.05×
16Ohio~90K1.05×
17Utah~20K1.04×
18South Dakota~6K1.01×
19Florida~100K0.99×
20Minnesota~40K0.97×
21West Virginia~10K0.97×
22New Mexico~10K0.96×
23North Carolina~70K0.95×
24Nebraska~10K0.91×
25Missouri~40K0.90×
26Maine~8K0.90×
27Michigan~60K0.89×
28New Jersey~60K0.89×
29Connecticut~20K0.88×
30North Dakota~5K0.87×
31Wyoming~3K0.87×
32Idaho~10K0.86×
33Kansas~20K0.85×
34Vermont~4K0.83×
35Pennsylvania~70K0.81×
36Virginia~50K0.81×
37Illinois~70K0.80×
38Massachusetts~40K0.79×
39Arizona~40K0.78×
40Wisconsin~30K0.78×
41Oregon~20K0.78×
42Delaware~5K0.78×
43New Hampshire~7K0.77×
44Maryland~30K0.75×
45Rhode Island~6K0.75×
46Alaska~4K0.73×
47Hawaii~7K0.72×
48Washington~40K0.69×
49Nevada~20K0.68×
50California~200K0.59×
Fig. 06

Affinity by region

Affinity by region — ABC Television, United States
0.59×1.00×2.42×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the ABC Television audience vs. the country average
#·InterestCategoryAffinity×
01WBAL-TVMovies & TV24.98×
02Jonathan GroffMovies & TV23.69×
03Ariel WinterMovies & TV16.75×
04Adam DeVineMovies & TV16.00×
05Forest WhitakerMovies & TV14.29×
06Little Miss SunshineMovies & TV13.14×
07Snap!Music & Radio11.97×
08Joe ManganielloMovies & TV11.88×
09Late-night talk showMovies & TV7.09×
10Tabloid (newspaper format)Literature5.97×
11Weather forecastingHome & Garden5.55×
12SydneyTravel & Leisure5.19×
13Renewable energyBusiness & Career4.79×
14Sustainable energyHome & Garden3.79×
15Apple TVMovies & TV3.72×
16FedExBusiness & Career3.62×
17SubwayFood & Beverages3.55×
18Solar energyHome & Garden3.37×
19RedditInternet & Social Media2.36×
20McDonald'sFood & Beverages2.22×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the ABC Television audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the ABC Television audience vs. the country average · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM4.55×
Family OrientationCONSERVATISM2.01×
Convenience OrientationPREMIUM1.88×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the ABC Television audience vs. the country average · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.71×
Design AffinityPREMIUM0.73×
Luxury OrientationPREMIUM0.77×
0×1.00× baseline2×
Appendix

Explore more audiences

More Entertainment audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in ABC Television over the last 12 months. Modelled, not counted; people interested in several tv channels count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/abc-television-100646” · Methodology