Rascasse Audience Intelligence

Ambient music Audience in United States

A data profile of the people who buy, follow and care about Ambient music in United States — modelled from more than twelve digital signal sources. Ambient music has an estimated audience of 5,269,074 people in United States.

The average Ambient music fan in United States is 36.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ambient music profile in United States.

Audience size
5.3M
in United States
Gender
42.9%
57.1% male
Age
36.2
average years
Country rank
#6366
Topic in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ambient music fans

42.9% are female, 57.1% are male, average age 36.2.

Fig. 02

Gender split

42.9%
Female
57.1%
Male
Demographic split for Ambient music audience in United States
MetricValue
Female42.9%
Male57.1%
Average age36.2
Estimated audience size5,269,074
Fig. 03

Age distribution

Ø 36.2
average years
Age distribution of the Ambient music audience in United States
Age bracketShare%
16-1928%
20-2921%
30-3918%
40-4916%
50+16%
Fig. 04

Worldwide distribution

14.5%

of the worldwide Ambient music audience comes from United States.

Worldwide audience distribution share by country for Ambient music
CountryShare
United States14.5%
Brazil8.0%
Germany5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ambient music audience in United States is strongest.

Fig. 05

Top regions by affinity

Ambient music fans by region: top regions in United States
#RegionReachAffinity×
01Minnesota~100K1.29×
02Maine~20K1.18×
03New Hampshire~20K1.16×
04Vermont~10K1.16×
05Massachusetts~100K1.14×
06Wisconsin~90K1.13×
07Connecticut~60K1.11×
08Pennsylvania~200K1.10×
09Oregon~70K1.10×
10Rhode Island~20K1.09×
11Montana~20K1.08×
12Kansas~40K1.06×
13South Dakota~10K1.06×
14Iowa~50K1.04×
15Nebraska~30K1.04×
16New York~300K1.03×
17Washington~100K1.03×
18Missouri~90K1.02×
19Arkansas~40K1.02×
20California~600K1.01×
21Colorado~80K1.01×
22New Jersey~100K1.00×
23Maryland~90K1.00×
24North Dakota~10K1.00×
25North Carolina~200K0.99×
26Utah~50K0.98×
27Delaware~10K0.98×
28Alaska~10K0.98×
29Texas~400K0.97×
30Illinois~200K0.97×
31Georgia~200K0.97×
32Virginia~100K0.97×
33Washington, District of Columbia~20K0.96×
34Ohio~200K0.95×
35Arizona~100K0.95×
36South Carolina~80K0.95×
37Idaho~30K0.95×
38Hawaii~20K0.95×
39Indiana~90K0.94×
40Tennessee~100K0.93×
41Kentucky~60K0.93×
42New Mexico~20K0.93×
43Michigan~100K0.92×
44Oklahoma~50K0.92×
45West Virginia~20K0.91×
46Florida~300K0.90×
47Louisiana~60K0.89×
48Mississippi~40K0.89×
49Alabama~60K0.87×
50Nevada~40K0.83×
Fig. 06

Affinity by region

Affinity by region — Ambient music, United States
0.83×1.00×1.29×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Ambient music. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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