Rascasse Audience Intelligence

Antiques Roadshow Audience in United States

A data profile of the people who buy, follow and care about Antiques Roadshow in United States — modelled from more than twelve digital signal sources. Antiques Roadshow has an estimated audience of 1,350,821 people in United States.

#354among TV series in United States#1314among Movie / TV Show / Series in United States#3246in Movies & TV

The average Antiques Roadshow fan in United States is 45.7 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Antique furniture, Cigna, Reddit, with strongest over-indexing on Antique furniture (11.69× the country average).

Demographically, the Antiques Roadshow audience skews balanced with an average age of 45.7, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Antiques Roadshow fan in United States is balanced, around 45.7 years old, with strong Patriotism tendencies and a notable affinity for Antique furniture.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Antiques Roadshow profile in United States.

Audience size
1.4M
in United States
Gender
52.9%♀
47.1% male
Age
45.7
average years
Country rank
#19162
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Antiques Roadshow viewers

52.9% are female, 47.1% are male, average age 45.7.

Fig. 02

Gender split

52.9%
Female
47.1%
Male
Demographic split for Antiques Roadshow audience in United States
MetricValue
Female52.9%
Male47.1%
Average age45.7
Estimated audience size1,350,821
Fig. 03

Age distribution

Ø 45.7
average years
Age distribution of the Antiques Roadshow audience in United States
Age bracketShare%
16-1914%
20-2910%
30-3914%
40-4921%
50+41%
Fig. 04

Worldwide distribution

50.2%

of the worldwide Antiques Roadshow audience comes from United States.

Worldwide audience distribution share by country for Antiques Roadshow
CountryShare
United States50.2%
United Kingdom30.0%
Australia6.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Antiques Roadshow audience in United States is strongest.

Fig. 05

Top regions by affinity

Antiques Roadshow fans by region: top regions in United States
#RegionReachAffinity×
01Maine~10K2.12×
02Iowa~10K1.32×
03Vermont~3K1.32×
04Oregon~20K1.30×
05Alaska~4K1.30×
06New Hampshire~7K1.29×
07Missouri~30K1.23×
08Montana~5K1.20×
09Arkansas~10K1.18×
10Michigan~40K1.17×
11Minnesota~20K1.15×
12New Mexico~8K1.12×
13Wisconsin~20K1.11×
14Massachusetts~30K1.08×
15Indiana~30K1.08×
16Oklahoma~20K1.08×
17Colorado~20K1.06×
18Kansas~10K1.04×
19Idaho~7K1.03×
20Nebraska~7K1.01×
21Washington~30K1.00×
22Connecticut~10K1.00×
23Arizona~30K0.99×
24Rhode Island~4K0.98×
25Ohio~40K0.97×
26Kentucky~20K0.96×
27West Virginia~6K0.96×
28Tennessee~30K0.95×
29Illinois~40K0.94×
30Pennsylvania~40K0.93×
31North Dakota~3K0.93×
32South Carolina~20K0.90×
33Utah~10K0.90×
34Delaware~3K0.90×
35Alabama~20K0.88×
36Mississippi~10K0.88×
37New York~70K0.87×
38South Dakota~3K0.86×
39Virginia~30K0.81×
40North Carolina~30K0.80×
41Maryland~20K0.79×
42Florida~70K0.78×
43Louisiana~10K0.78×
44Washington, District of Columbia~3K0.78×
45New Jersey~30K0.76×
46Nevada~10K0.74×
47California~100K0.73×
48Hawaii~4K0.73×
49Georgia~30K0.70×
50Texas~70K0.60×
Fig. 06

Affinity by region

Affinity by region — Antiques Roadshow, United States
0.60×1.00×2.12×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Antiques Roadshow audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Antiques Roadshow audience
#·InterestCategoryAffinity×
01Storage WarsMovies & TV14.85×
02Antique furnitureHome & Garden11.69×
03CignaBusiness & Career11.39×
04Metal detectorHome & Garden6.75×
05Online auctionShopping5.17×
06Robert RedfordMovies & TV4.82×
07Sustainable energyHome & Garden3.32×
08RedditInternet & Social Media2.82×
09NASDAQBusiness & Career2.81×
10Renewable energyBusiness & Career2.81×
11Hardware storeHome & Garden2.70×
12Online newspaperNews2.66×
13FedExBusiness & Career2.65×
14Hobby LobbyHome & Garden2.13×
15Nonprofit organizationPolitics & Society2.08×
16SubwayFood & Beverages1.98×
17IKEAHome & Garden1.96×
18McDonald'sFood & Beverages1.87×
19Burger KingFood & Beverages1.86×
20Planet FitnessSports1.80×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Antiques Roadshow audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Antiques Roadshow audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.99×
IndividualismJOY1.74×
Community OrientationOPEN1.73×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Antiques Roadshow audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.80×
Healthy LifestyleBALANCE0.86×
ExtroversionTHRILL0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Antiques Roadshow have in United States?

Antiques Roadshow has an estimated audience of 1,350,821 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Antiques Roadshow viewers?

52.9% of Antiques Roadshow fans are female, 47.1% are male, with an average age of 45.7 years.

03

Which brands do Antiques Roadshow fans like most?

Antiques Roadshow fans show strongest brand affinity for Antique furniture (11.69×), Cigna (11.39×), and Reddit (2.82×) over the country average.

04

Where do Antiques Roadshow fans live in United States?

Antiques Roadshow fans in United States are most concentrated in California (reach ~100K), Florida (reach ~70K), and Texas (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Antiques Roadshow fans also like?

Beyond Antiques Roadshow itself, the audience over-indexes on Cigna (11.39×), Reddit (2.82×), Robert Redford (4.82×), and Storage Wars (14.85×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Antiques Roadshow. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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