Rascasse Audience Intelligence

Art film Audience in United States

A data profile of the people who buy, follow and care about Art film in United States — modelled from more than twelve digital signal sources. Art film has an estimated audience of 40,031,652 people in United States.

#10among Movie genre in United States#410among Topic in United States#44in Movies & TV

The average Art film fan in United States is 39.0 years old, balanced, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Category: Movies & TV · Type: Topic · Subtype: Movie genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Art film profile in United States.

Audience size
40M
in United States
Gender
49.9%♀
50.1% male
Age
39.0
average years
Country rank
#572
Topic in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Art film fans

49.9% are female, 50.1% are male, average age 39.0.

Fig. 02

Gender split

49.9%
Female
50.1%
Male
Demographic split for Art film audience in United States
MetricValue
Female49.9%
Male50.1%
Average age39.0
Estimated audience size40,031,652
Fig. 03

Age distribution

Ø 39.0
average years
Age distribution of the Art film audience in United States
Age bracketShare%
16-1921%
20-2919%
30-3919%
40-4920%
50+21%
Fig. 04

Worldwide distribution

20.6%

of the worldwide Art film audience comes from United States.

Worldwide audience distribution share by country for Art film
CountryShare
United States20.6%
India7.0%
Italy4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Art film audience in United States is strongest.

Fig. 05

Top regions by affinity

Art film fans by region: top regions in United States
#RegionReachAffinity×
01Montana~400K3.58×
02Oregon~900K1.88×
03New York~3M1.39×
04California~5.5M1.26×
05Washington, District of Columbia~100K1.18×
06Washington~900K1.14×
07Massachusetts~900K1.13×
08Vermont~70K1.06×
09Alaska~90K1.03×
10Illinois~1.5M1.01×
11Connecticut~400K1.01×
12Pennsylvania~1.5M1.00×
13Utah~400K1.00×
14Maine~100K0.99×
15Rhode Island~100K0.99×
16New Mexico~200K0.98×
17North Dakota~80K0.98×
18New Hampshire~200K0.97×
19Colorado~600K0.96×
20South Dakota~90K0.96×
21Hawaii~200K0.95×
22Maryland~600K0.94×
23Minnesota~500K0.94×
24Idaho~200K0.94×
25Georgia~1M0.92×
26Virginia~900K0.92×
27Delaware~100K0.92×
28Michigan~1M0.91×
29Missouri~600K0.91×
30Nevada~400K0.91×
31Nebraska~200K0.91×
32West Virginia~200K0.91×
33Indiana~700K0.90×
34Kentucky~500K0.90×
35Kansas~300K0.90×
36New Jersey~900K0.89×
37Arkansas~300K0.89×
38North Carolina~1M0.88×
39Arizona~700K0.87×
40Tennessee~700K0.87×
41Louisiana~400K0.87×
42Oklahoma~400K0.87×
43Mississippi~300K0.87×
44Iowa~300K0.87×
45Texas~3M0.85×
46Ohio~1M0.85×
47Wisconsin~500K0.85×
48South Carolina~500K0.83×
49Alabama~500K0.83×
50Florida~2M0.76×
Fig. 06

Affinity by region

Affinity by region — Art film, United States
0.76×1.00×3.58×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Art film. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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