Rascasse Audience Intelligence

Baklava Audience in United States

A data profile of the people who buy, follow and care about Baklava in United States — modelled from more than twelve digital signal sources. Baklava has an estimated audience of 340,381 people in United States.

The average Baklava fan in United States is 40.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Category: Food & Beverages · Type: Topic · Subtype: Sweet

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Baklava profile in United States.

Audience size
340K
in United States
Gender
67.6%
32.4% male
Age
40.7
average years
Country rank
#45292
Topic in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Baklava fans

67.6% are female, 32.4% are male, average age 40.7.

Fig. 02

Gender split

67.6%
Female
32.4%
Male
Demographic split for Baklava audience in United States
MetricValue
Female67.6%
Male32.4%
Average age40.7
Estimated audience size340,381
Fig. 03

Age distribution

Ø 40.7
average years
Age distribution of the Baklava audience in United States
Age bracketShare%
16-1918%
20-2916%
30-3919%
40-4924%
50+23%
Fig. 04

Worldwide distribution

4.6%

of the worldwide Baklava audience comes from United States.

Worldwide audience distribution share by country for Baklava
CountryShare
Turkey12.4%
United States4.6%
Greece4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Baklava audience in United States is strongest.

Fig. 05

Top regions by affinity

Baklava fans by region: top regions in United States
#RegionReachAffinity×
01Michigan~10K1.19×
02Alaska<1K1.17×
03Virginia~9K1.14×
04New York~20K1.13×
05California~40K1.11×
06Texas~30K1.10×
07New Jersey~10K1.10×
08West Virginia~2K1.10×
09Massachusetts~7K1.09×
10Utah~3K1.08×
11Florida~20K1.07×
12Arizona~7K1.07×
13Washington~7K1.07×
14Connecticut~4K1.06×
15Washington, District of Columbia~1K1.06×
16Pennsylvania~10K1.05×
17Ohio~10K1.05×
18Missouri~6K1.05×
19Kentucky~4K1.02×
20Oklahoma~4K1.02×
21Illinois~10K1.01×
22Indiana~6K1.01×
23Colorado~5K1.01×
24Minnesota~5K1.01×
25Nebraska~2K1.01×
26Idaho~2K1.01×
27Montana<1K1.01×
28Maryland~6K1.00×
29Nevada~3K1.00×
30North Dakota<1K1.00×
31Iowa~3K0.99×
32Tennessee~7K0.98×
33Rhode Island~1K0.98×
34Oregon~4K0.97×
35Kansas~3K0.97×
36North Carolina~10K0.95×
37Maine~1K0.95×
38Georgia~10K0.94×
39New Mexico~2K0.94×
40Hawaii~1K0.94×
41Delaware<1K0.94×
42Wisconsin~5K0.92×
43South Dakota<1K0.92×
44Vermont<1K0.91×
45New Hampshire~1K0.90×
46Arkansas~3K0.89×
47South Carolina~4K0.86×
48Louisiana~4K0.81×
49Alabama~4K0.78×
50Mississippi~2K0.74×
Fig. 06

Affinity by region

Affinity by region — Baklava, United States
0.74×1.00×1.19×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Baklava. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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